Boss It Podcast

Sophia Syed

Hi All! All my name is Sophia! The aim of the podcast is to provide tangible advice for women entrepreneurs in areas of business, health and self-help. Each episode will have a few action items that the listener can apply if the episode resonated with them - hence the tag line "Make a plan, take action" . I'll give you my background in a nutshell: I am a registered physiotherapist in Canada but moved into leadership at a local hospital. Then went part-time as a manager at a publicly funded medical clinic, so I could grow my product based startup. This brand new biz landed into Walmart Canada last spring. A lot of ladies have been asking for help with their startup because they saw such fast growth of my product based company (the company name is Also Sophia) and so I thought a podcast would be a great way to reach a larger audience. Hope you enjoy!xoxo Sophia read less

Episode 109 | Why Entrepreneurs Give Up
3d ago
Episode 109 | Why Entrepreneurs Give Up
What are a few common pitfalls for entrepreneurs and how can you avoid them! 1. Not Enough Money! Many first-time entrepreneurs will give up as they need capital to start their business and then a steady income to manage daily expenses.  My suggestion is not to quit your stable income right away and start your business as a side hustle. I personally started Also Sophia.2. Afraid of Competition! Many quit or never start their business because they are scared of other businesses as competition. If you can reframe competition in business as a great way for you to refine your product or service to meet the challenge to solve your customer’s problem better than any other business, then business competition can be seen as a game. This will help improve the products offered by businesses and prevent monopolies. 3. Afraid of Failure! Many do not start to give up as they are afraid to fail. If you can reframe to look at “failures” as lessons. Then, make sure you assess the “failure”. Was the goal too unrealistic and do you need a few smaller goals before the big goal? Or did you not set yourself up for success with resources? Look analytically at the “failure” and draw out the lessons.4. No Support! Feeling alone on the entrepreneurship journey can make it harder to navigate all the potential ups and downs if you do not have a supportive family or community. My suggestion is to find a group of like-minded individuals who will understand your drive to pursue a business. Remember, it may not be fair to your family and friends to support you if they do not have any experience in business and may feel overwhelmed by the risk. Remember, if you have a vision for your business, you have everything in your power to make it happen. And no one else can really tell you otherwise!  Check out our episode on goal setting for the new year here Successful Goal Setting in 2023!Remember, you got this!Sophia
Episode 107 | How to Start 2023 with Successful Goal Setting
17-01-2023
Episode 107 | How to Start 2023 with Successful Goal Setting
It’s January 2023 and it’s time to talk about goal setting! What is the significance to January 1st? It’s just any other date, right? Yes.. it is … but culturally, we have used the first of January as a starting point to frame our goals. Here are a few tips on how to make sure you set your goals up for success in 2023! Look to your North Star to guide you in your goal setting. What is the real reason you have committed to keeping your goal? It is helpful to align your goal with something other than money alone. Aligning your goal to an external cause will help keep you inspired to push forward when goals take longer to accomplish.Connect your goal to an already established routine. For example, if you want to take daily walks in 2023, the act of putting on your running shoes after your last daily meeting will help you move towards that goal of daily walks. Breaking down your goals into tangible single steps like putting on your running shoes, will help you move towards your goal. No schedule your small bit size steps into your day to bring you even closer to executing your goal!You will have days when you will need a break and may miss a day. Be kind to yourself and let yourself have some grace BUT get back on track! Tap into your North Star again and this will help propel you back into action. You should not let “getting off track” as an excuse to give up! Stop procrastination in 2023- check out my best secrets to prevent procrastination: How to Stop ProcrastinatingRemember You Got This!Sophia
Episode 105 | Why You SHOULD Keep Your 9 to 5! [Why I Didn't Quit My Day Job Right Away]
08-11-2022
Episode 105 | Why You SHOULD Keep Your 9 to 5! [Why I Didn't Quit My Day Job Right Away]
You do not need to quit your 9 to 5 and it is ok to complete a side hustle! Do you agree or disagree?  Why do I believe this? Well… Running a business is like completing a series of experiments. You do not know what will work and what will not work out. By allowing yourself to continue with your contingency plan of the 9 to 5, you are allowing yourself the opportunity to experiment with what you like and what you dislike, what will work and what will not work, without feeling too overwhelmed and stressed. A founder example is Phil Knight who owned and founded Nike. Go grab the book by Shoe Dog: A Memoir by the Creator of Nike from Audible.Having a 9 to 5 job will allow you a stable income so you have less stress at the beginning of your entrepreneurial journey regarding cash flow. The reduced stress will allow you to become more creative in your business, as stress naturally hinders creativity and innovation. A stable income will also allow you to provide for your family and reduce the guilt that comes along for many when starting a new business. Working a 9 to 5 at the beginning stages of your side hustle will allow for decisions based on logic versus emotions, as cash flow will be more stable personally. You will not take on clients and customers that you did not hope for, and only provide products and services for your most ideal clients and customers.If you can manage your time and energy, you can definitely start a side hustle while working 9 to 5 and still have time for family and friends! And then, when you’re ready and you know your side hustle can become the real deal… then burn the boats and jump all in!! Let me know what you think! Comment below the video or send us a direct message on Instagram at @bossitclubFor more on Productivity - catch How to Prioritize my To-Do ListRemember… You Got This! Xoxo,Sophia
Episode 104 | How I Ensure a Productive Day! [Tips and Tricks]
01-11-2022
Episode 104 | How I Ensure a Productive Day! [Tips and Tricks]
Hit Follow, Subscribe, and the Bell so you don’t miss a thing!With so many dependents, time management is a skill that you can master!As many of you know, I have a booming side hustle Also Sophia LTD (on Walmart shelves currently), working my 9-5 currently and yes, I am a MOM! I’m not telling you all of this to brag, but to give you context on why time management is so important for me to manage the time in my day.Here are my best tips that you can put into action!Choose the best time to complete your deliverables that will align with your, energy level, attention, and creativity. For example, I will do high-priority deliverables that require a high level of attention between the hours of 10 am to 12 pm when my attention and energy are at the peak of the day. Segmenting your day will help you not only manage your time but also your energy level so you make the most out of the time that you have! “Remember, you own your calendar, your calendar doesn’t own you”.Segment the days of your week. Chuck out your daily theme for the day of the week to help you get into the daily flow. For those who work from home, this would help you manage the time on the road, by completing all in-person meetings in one day (if possible). For example, I have all external community meetings on Thursdays and all internal meetings on Tuesdays and Fridays. This leaves Mondays and Wednesdays as office/catch-up days.Do a Daily Shut Down, where you close your browser tabs, organize files, and take your inbox to ZERO! This will help you segment your day so your “work life” doesn’t run into your Home Life or social calendar. If there is an item that is not completed or a to-do that didn’t get completed, I schedule time for this item into my calendar! Let me know what you think! Comment below the video or send us a direct message on Instagram at @bossitclubFor more on Productivity - catch How to Prioritize my To-Do ListRemember… You Got This! Xoxo,Sophia
Episode 103 | How to Prep Your Business for the Recession [4 Must-Dos]
25-10-2022
Episode 103 | How to Prep Your Business for the Recession [4 Must-Dos]
How are you going to prevent your business from going under during the recession? This episode will provide you with 4 tips that you can do today to help you float during the recession and not close your business doors!Product-Based Business - Look at cost of each product and the cost of goods (COG) to see if you can reduce these costs.  For our service-based business- look at different contracts and see if you can bring a few services in-house that you might be outsourcing currently  If you have a novel service or product, you can consider increasing the price of the product to increase the profit as right now you may have customer tolerance for increased prices due to inflation. Audit your subscriptions and delete unused subscriptions or downgrade your subscriptions. Do this for your business and personal as well! Follow the Predo’s Principle! A small amount of your input will result in a larger amount of your output! This means 20% of your products or services will lead to 80% of your profits. Figure out the most profitable products and spend your attention elevating those products and liquidate or stop offering the rest! For more on increasing profits in your business, you can head to episode 85 where we speak about how to create a brand that will lead to longer customer lifetime value https://www.bossitclub.com/85Remember, take some time to act on one or two of these items! Saving a little money now can prevent huge headaches later! Follow us on Instagram @bossitclub or head to our website www.bossitclub.com to find more great episodes!If you want to learn more about our product-based business, you can head over to www.alsosophia.com or follow us on Instagram @Also_SophiaYou Got This!Sophia
Episode 101 | CEO Characteristics [GOOD to GREAT]
04-10-2022
Episode 101 | CEO Characteristics [GOOD to GREAT]
Time to get serious about leading your company. Let’s speak about what a CEO is and then I’ll provide you with a few tips to take your mindset and execution to the next level as a CEO. If you need more information regarding what is Governance and reporting to a board, you can check out this great article and video for a fast tutorial.Tip 1- Learn to Delegate! If you want more information on delegation you can check out episode 84 at bossitclub.com/84. In Also Sophia, my product-based company, I delegated out social media and product fulfillment early to ensure I had the energy and time to create and lead the company! Tip 2 - Learn to take Risks! You will be faced with many challenges while leading your business so you must be comfortable with the concept of taking on risks and trying no ideas out to manage the challenges. This is a business essential! Again with Also Sophia, I started taking on risks like taking on a Purchase Order for Walmart in our first 12 months. This risk was essential to growing our business.  Tip 3 - Exercise Your Confidence Confidence is essential! Think about the internal dialogue that may be preventing you from your full expression of ourself. What is holding you back? Confidence is a very large topic and takes years of work. If you can fully embrace your confidence, there will be no stopping you from attaining your big goals! You can follow us on Instagram at @bossitclubCheck out more episodes by heading to https://www.bossitclub.com/podcastXO,Sophia
Episode 93 | Money, Marketing and Mindset - Why You Need to Focus on All Three in Business!
12-07-2022
Episode 93 | Money, Marketing and Mindset - Why You Need to Focus on All Three in Business!
For a successful business, you need to focus on Money, Mindset, and Marketing! Today I share my thoughts on all three topics and why you need to ensure you’re focusing on all three at once!Why do we want to focus on all three domains in business? Well if you don’t make money in your business, it’s not a business. How do you make money? Well, you need to sell your product or service. Sales only can occur if the ideal client or customer knows about the product or service. This is where marketing comes into play. Finally, the mindset of the business owner will always drive the business toward the ultimate vision and goal for the business. It is the owner’s psychology that will dictate the growth of the business. If you have any doubts, check out Jeff Bezos and his relentlessness towards Amazon’s ultimate goal! So you might be thinking... “Ok… well what is the easiest way to market”. Currently, the answer is influencer marketing through social media! This is the best Return On your Investment (ROI).Check out the free training here on how we made our product-based businesses Also Sophia blow up and hit Walmart shelves using Influencer Marketing -https://www.bossitclub.com/IMMEA few additional marketing options are collaborations and networking with other businesses. Remember, lead with the mindset that your ultimate goal or vision for the company will happen, and you are more likely to make this true as you will have fewer inhibitions to pitch and sell your product!Here are a few more great episodes:Episode 33 speaks to the metrics you should be measuring in your business Episode 82 speaks to the psychology of the business owner! You Got This! XO,Sophia
Episode 92 | A Few of My Scheduling Life Hacks!
05-07-2022
Episode 92 | A Few of My Scheduling Life Hacks!
Time for me to reveal a few of my scheduling life hacks! Trust me, if you asked my friends and family, they are surprised that I haven’t forgotten to pick up my kids from school with all of the responsibilities that I have going on. This episode will tell you how I keep myself organized! Check in with myself regularly - I know what time of the day I do my best work. For me, I work best between 10 am to 2 pm…ask yourself what time of the day best suits your energy rhythm. Are there specific times of the day that you are more creative and will it serve you and your business to save “creative time” in your schedule? Organize my schedule the night before - I literally sit down at night, before the next morning start, and ensure I have studied my calendar to understand what to expect regarding deliverables and meetings. I will take my digital calendar commitments and copy these into my paper agenda to prime and prep myself psychologically for the next day Block my schedule to complete deliverables each day. One deliverable is actually answering all my emails. I will only complete 3 big items each day. To qualify a task as one of the “big 3”, the item must take more than 30 minutes to complete and require a greater level of attention to execute. And if you’re a time optimist and underestimate the time it takes to complete a task, multiply the time by 2 when estimating your time block length. Head to episode 73 to learn more about time blocking or click the link here to listen. Remember to follow us on Instagram at https://www.instagram.com/bossitclub/ and sign up for the weekly newsletter at bossitclub.com so you never miss an episode and we can cheer you on as you grow your business and achieve your big goals! You Got This!  Sophia