115. Cristina Kenz, Chief Growth & Sustainability Officer International at Kraft Heinz: Creative & Conscious Growth

The FMCG Guys

Dec 6 2023 • 39 mins

Cristina Kenz from Kraft Heinz joins Efrain and Daniel to speak about how her career, which started with a backpacking trip in Australia, has driven her to foster a culture of innovative and sustainable growth at Kraft Heinz.

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Main topics covered in this conversation are:

  • Why it makes sense to have Growth and Sustainability under the same umbrella
  • Key innovations Cristina and her team have driven at Kraft Heinz
  • Creating a culture that fosters and rewards innovation
  • How to effectively influence across markets and layers

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Audio Mixing by Rodrigo Chávez

Voice Acting by Jason Martorell Parsekian