WTF is with Nikhil Kamath

There seems to be a preconceived bias about the real estate ecosystem in India. With this episode, we aim to dive into the nuances that explain the complexities of the business. And who better to explain it than Irfan Razack from Prestige Group, Nirupa Shankar from Brigade Group, and Karan Virwani from WeWork & Embassy. We deep dive into family businesses, passion versus wealth, new-age real estate, and much more. For those who know me, I’m not the biggest fan of real estate (as an asset class), but I may also not know enough. This episode will give you insight into what really happens in the world’s biggest asset class. #NikhilKamath Co-founder of Zerodha, True Beacon and Gruhas Twitter: https://x.com/nikhilkamathcio/ Instagram: https://www.instagram.com/nikhilkamathcio/ LinkedIn: https://www.linkedin.com/in/nikhilkamathcio?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=ios_app Facebook: https://www.facebook.com/nikhilkamathcio/ #IrfanRazack Chairman & MD of Prestige Group Instagram: https://www.instagram.com/irfanfalcon/?hl=en LinkedIn: https://www.linkedin.com/in/irfan-razack-844a78114/? #NirupaShankar Executive Director at Brigade Group Instagram: https://www.instagram.com/nirupa.shankar/?hl=en LinkedIn: https://www.linkedin.com/in/nirupa-shankar-1309371/? #KaranVirwani CEO of WeWork India Twitter: https://x.com/karan_virwani10 Instagram: https://www.instagram.com/karanvirwani/?hl=en LinkedIn: https://www.linkedin.com/in/karanvirwani/? Timestamps - 00:00:00 Intro 00:01:02 Irfan Razack's Intro 00:03:38 Why did Irfan start a real estate company 00:06:15 What defines the Value of Land : FSI, Laws and more 00:09:35 What is Joint Development 00:11:10 Guidance for Growth in Real Estate 00:17:09 Managing a Family Business 00:22:58 What's the Minority Rule 00:25:01 Is passion overrated ? 00:34:25 Building Wework 00:38:31 What's happening in Indian Real Estate 00:47:39 Is Real Estate Pricey now? 00:53:26 How to get into Real Estate Now 00:57:57 Careers in Real Estate 00:58:38 Step by Step guide to start a Career in Real Estate 01:04:31 How to get the highest return on real estate 01:07:40 LiteStore and their unique concept 01:09:01 Affordable or Luxury Housing 01:12:12 Renting,Buying,Flipping Houses 01:16:31 Land Prices Then vs Now 01:21:51 What is a REIT ? 01:25:12 Benefits if REITs 01:27:39 India's 4 Listed REITs 01:31:19 What's Strata 01:33:12 Commercial Real Estate Experience 01:35:54 Selling an Experience 01:40:20 World Trade Center | The Office Experience 01:43:26 Real Estate is a Regional Game | Cluster Cities 01:46:30 What is Redevelopment? 01:50:49 Two Real Estate rules that can be changed in Karnataka 01:53:02 Innovation in Real Estate 01:58:49 Real Estate Perspectives | Working with Adam Neuman 02:03:58 Nirupa and her Sister 02:05:04 Gender roles in Real Estate | Balancing Personal Life 02:07:29 Nirupa and Sports 02:10:52 Nirupa's Dreams and Ambitions 02:14:04 Essentials of a Mall: Financials, Creativity & more 02:22:54 What made Brigade Group build a Mall 02:24:30 Food Break 02:24:59 Nirupa Shankar's Intro 02:32:04 Karan Virwani's Intro 02:37:06 Karan: We Work & Embassy in India 02:44:03 How to start a Co Working Space 02:48:09 What's the ROI on Commercial Properties 02:49:44 How Important is Building Relationships in Real Estate? 02:52:05 Is Building Relationships with Politicians Important? 02:52:34 Will Real Estate Be a Monopoly in the Future? 02:54:59 Future of the Commercial Real Estate Culture 02:59:48 Pre Fabricated Real Estate | Black Money in Real Estate 03:02:28 Opportunity in Senior Living 03:04:07 Jobs Opportunities in Real Estate 03:07:23 AI in Real Estate 03:10:16 Services that Real Estate Companies Outsource 03:11:19 Outro 03:11:37 What Kind of Marketing helps in Selling Real Estate 03:13:46 What are GCC's #nikhilkamath #WTFiswithNikhilKamath

Diving deep with India's real estate titans who collectively shape over 100 million sq. ft. of prime property. I probe Irfan, Nirupa, and Karan on navigating a $200 billion industry through economic shifts and tech disruptions. From innovative funding strategies to sustainability challenges, uncover the blueprints behind their empires in this candid discussion.

Psychology believes that you start telling yourself you’re passionate at something when you realise you’re better at that something - same logic for talent? How important is it to be talented but also be “relevant” in the industries that seem cool to be in? In this episode of ‘WTF is’ Podcast, we have Kriti Sanon, KL Rahul, & Badshah - who chose career paths which are quite offbeat. Is it sheer talent..? Is it discipline to achieve excellence despite the element of talent? or is it merely good luck? - being at the right place at the right time? #NikhilKamath Co-founder of Zerodha, True Beacon and Gruhas Twitter: https://x.com/nikhilkamathcio/ Instagram:   / nikhilkamathcio   LinkedIn: https://www.linkedin.com/in/nikhilkam... Facebook:   / nikhilkamathcio   #KritiSanon Acclaimed actress, model, entrepreneur, and producer Instagram:   / kritisanon   Twitter: https://x.com/kritisanon Facebook:   / officialks10   #KLRahul Star cricketer, brand ambassador, and entrepreneur Instagram:   / klrahul   Twitter: https://x.com/klrahul YouTube:    / @klyoutube   Facebook:   / klrahul   #Badshah Rapper, singer-songwriter, music producer, and entrepreneur Instagram:   / badboyshah   Twitter: https://x.com/Its_Badshah Facebook:   / officialbadshah   Timestamps - 00:00 Introduction 05:25 Kriti’s introduction 08:55 Kriti on perfectionism and validation 14:28 Kriti’s attachment style 17:58 Kriti on being an outsider 27:45 Kriti in 10 years from today 49:20 X factor 57:05 KL Rahul introduction 59:31 Playing multiple sports = Better Athlete? 01:01:25 KL’s love of cricket as a kid 01:03:18 How imp is talent to become a better cricketer? 01:10:15 Importance of data analysis 01:13:22 KL’s early memories with cricket 01:33:47 How does one become a Cricketer? 01:39:48 Badshah’s Introduction 01:50:13 Entrepreneurs & The Next Big Thing 02:01:23 Badshah’s success story 02:14:35 Plan B? 02:29:51 Boys Chat: Dating, Business & Life 02:40:12 How long does it take to build a successful biz in india

Psychology believes that you start telling yourself you’re passionate about something when you realize you’re better at that 'something'. This could be one of those episodes. Stay tuned to find out!

India has had a long, colourful, and mixed history with Liquor over the centuries, with ancient fermented drinks and traditional liquors like feni and toddy. India today, holds the third-largest market for alcoholic beverages globally, which is remarkable given the challenging business environment of red tape-ism, varying excise duties across states and much more. In episode #18 of “WTF is” Podcast, we have Founders of different sectors in the Liquor Industry of India. Abhishek Khaitan, MD of Radico Khaitan, One of the oldest and largest manufacturers of Indian Made Foreign Liquor (IMFL) in India; Minakshi Singh, Co-founder of SideCar, India’s only entry in the top 100 of the World’s Best Bars; Shuchir Suri, Co founder of Gin Explorer’s Club, India’s biggest gin festival with a footfall of over 100,000 people per edition; and Suraj Shenai, Founder of Goa Brewing Co, crafting ‘non-conformist, modern’ beers that challenge the traditional dominance of German and Belgian flavours. If Euphemism for patriotism is outrightly sold to people, across the world in different pockets, can the same brand-building tactics work for Indian Products too? For additional insight into this industry, here’s a link to explore some of the resources provided by the guests of this episode https://nksqr.notion.site/Additional-Resources-0e194bb2bb4d407bb5dfd63051a84416?pvs=4 #NikhilKamath Co-founder of Zerodha, True Beacon and Gruhas Host #wtfiswithnikhilkamath #wtfispodcast Twitter: https://www.twitter.com/nikhilkamathcio LinkedIn: https://www.linkedin.com/in/nikhilkamathcio Instagram:https://www.instagram.com/nikhilkamathcio Facebook: https://www.facebook.com/nikhilkamathcio #AbhishekKhaitan MD of Radico Khaitan Twitter - https://x.com/radicokhaitan LinkedIN - https://www.linkedin.com/in/abhishek-khaitan-95098bb4/ Instagram - https://www.instagram.com/abhishek40/ Facebook - https://www.facebook.com/abhishek.khaitan.12 #MinakshiSingh Founder of SideCar, Cocktails & Dreams Instagram - https://www.instagram.com/min.drinks #ShuchirSuri Founder of Jade Forest, Anthem, Gin Explorers Club LinkedIN - https://www.linkedin.com/in/shuchir-suri-058251b/ Instagram - https://www.instagram.com/shuchirsuri Facebook - https://www.facebook.com/shuchir #SurajShenai Founder of Goa Brewing Company Twitter - https://x.com/goabrewingco LinkedIN - https://www.linkedin.com/in/surajshenai Instagram - https://www.instagram.com/surajshenai/ Disclaimer: Alcohol consumption is injurious to health. No participants in this video promote alcohol consumption and strongly discourage underage, binge, and careless drinking. All panelists in this show express their own personal views, which do not necessarily reflect the views of the producers or promoters. Please drink responsibly.

India holds the third-largest market for alcoholic beverages globally. Despite it being such a big market, it is said to be one of the tougher industries to enter and sustain, given the complexities. There is also this misconception that making a lot of money in the liquor industry is easy, but what seems to be less apparent is the red tape-ism.. varying excise duties, distribution challenges across states, and more… which is true in some form while entering any industry. In this episode, we have Abhishek, Minakshi, Shuchir & Suraj, who will attempt to take us through the A to Z of building businesses in the Liquor Industry in a tangible manner; From building an International Brand, owning a Bar, to creating an influence through passion and finally, a unique identity in a competitive market. #NikhilKamath Co-founder of Zerodha, True Beacon and Gruhas Twitter: https://www.twitter.com/nikhilkamathcio LinkedIn: https://www.linkedin.com/in/nikhilkamathcio Instagram:https://www.instagram.com/nikhilkamathcio Facebook: https://www.facebook.com/nikhilkamathcio #AbhishekKhaitan Managing Director of Radico Khaitan Twitter - https://x.com/radicokhaitan LinkedIN - https://www.linkedin.com/in/abhishek-khaitan-95098bb4/ Instagram - https://www.instagram.com/abhishek40/ Facebook - https://www.facebook.com/abhishek.khaitan.12 #MinakshiSingh Founder of SideCar, Cocktails & Dreams Instagram - https://www.instagram.com/min.drinks #ShuchirSuri Founder of Jade Forest, Anthem, Gin Explorers Club LinkedIN - https://www.linkedin.com/in/shuchir-suri-058251b/ Instagram - https://www.instagram.com/shuchirsuri Facebook - https://www.facebook.com/shuchir #SurajShenai Founder of Goa Brewing Company Twitter - https://x.com/goabrewingco LinkedIN - https://www.linkedin.com/in/surajshenai Instagram - https://www.instagram.com/surajshenai/ Disclaimer: Alcohol consumption is injurious to health. No participants in this video promote alcohol consumption and strongly discourage underage, binge, and careless drinking. All panelists in this show express their own personal views, which do not necessarily reflect the views of the producers or promoters. Please drink responsibly.

Data suggest that young folks under the age of 30 are spending a lot more time on social media and gaming and less time on TV and physical sports. In this episode, we have the CEO of Nazara Technologies,Krafton India and Lila Games, leaders in the Indian gaming space. We also have Animesh Agarwal (8bit Thug), a protagonist of the Indian gaming Industry,turning gaming into a full time career in india Given that gaming for young kids today is what cricket was for Indians back in the day, we explore how one can prepare to become a part of the gaming industry: By either becoming a gamer, understanding specific skills needed and channels of monetisation or by developing and publishing games, knowing how hiring in the gaming industry works and so on.In both of these cases, what remains common is specific skills and knowledge Given that the industry is still in its nascent stages in India, we compare and contrast the climate of the gaming industry across geographies, break down what physiological aspects and latent human desires which makes certain games tick. It could be chasing emotions, status or making progress along with the opportunities that we are primed to capitalise based on the current landscape of the gaming industry. #NikhilKamath Co-founder of Zerodha, True Beacon and Gruhas Twitter: https://x.com/nikhilkamathcio/ LinkedIn: https://www.linkedin.com/in/nikhilkamathcio Instagram: https://www.instagram.com/nikhilkamathcio/ Facebook: https://www.facebook.com/nikhilkamathcio #AnimeshAgarwal l - CEO of 8bit Creatives Twitter: https://x.com/8bit_thug/ LinkedIn: https://www.linkedin.com/in/8bitthug Instagram:https://www.instagram.com/8bit_thug/ #SeanHyunilSohn - CEO of Krafton India Twitter: https://twitter.com/hisohn?lang=en LinkedIn: https://www.linkedin.com/in/sean-hyunil-sohn-1670216 #JosephKim - CEO of Lila Games Twitter : https://twitter.com/jokim1?lang=en/ LinkedIn: https://www.linkedin.com/in/jokim/ Instagram: https://www.instagram.com/jokim1/ #NitishMittersain - CEO of Nazara Technology Twitter: https://twitter.com/mittersain/ LinkedIn: https://www.linkedin.com/in/mittersain/ Instagram: https://www.instagram.com/nitishmittersain/

Virtues required to build a business today seem to have become a cliché. What often gets lost in the cracks are the subtle nuances that actually make or break a business. The importance of risk-taking and the power of a contrarian mindset in running a successful venture requires far more than mere intellect. Founders of OYO, Mama Earth, and Rare Rabbit open up about what makes them tick, from the impact of their upbringing on their ambition to the drive towards financial independence. Their experiences remind us that the real ‘secret’ to building a successful business is learning from every challenge and opportunity one encounters We break down traits that seem to persist in high-performing individuals, not all of which come from a happy space. Financial insecurity and childhood traumas shape much of how we act and operate as adults. Watch this episode to learn about how when it is channeled the right way, it can prove to be the building blocks of the traits needed to build a successful business. #Nikhilkamath Co-founder of Zerodha, True Beacon and Gruhas Twitter https://x.com/nikhilkamathcio/ LinkedIn: https://www.linkedin.com/in/nikhilkam... Instagram: https://www.instagram.com/nikhilkamat... Facebook: https://www.facebook.com/nikhilkamathcio #RiteshAgarwal - CEO of OYO Rooms Twitter: https://twitter.com/riteshagar LinkedIn: https://www.linkedin.com/in/riteshaga... Instagram: https://www.instagram.com/riteshagar/... Facebook: https://www.facebook.com/riteshagarwall/ #GhazalAlagh - Co-Founder of Mamaearth Twitter: https://twitter.com/GhazalAlagh LinkedIn: https://www.linkedin.com/in/ghazal-alagh Instagram: https://www.instagram.com/ghazalalagh... #ManishPoddar - Founder & CEO of Rare Rabbit

Atmospheric carbon dioxide concentrations have surged from 290 ppm in the 1870s to 421 ppm in 2022, exceeding the safe limit of 350 ppm and reaching the highest levels in millions of years. Featuring insights from experts like Sunita Narain, Mirik Gogri, Bhumi Pednekar, and Navroz K Dubash, we explore the impacts of climate change and the implications of a dramatic increase in carbon dioxide levels, as well as the looming threat of a 3-degree temperature rise. We also discuss the opportunities and incentives for building low-carbon economies, the evident trend in energy transition, the importance of net-zero emissions, renewable energy, and much more. We discuss this on both the macro and micro levels, covering everything from tackling climate anxiety to implementing policies at an intergovernmental level for climate change mitigation.

Building an EV company isn’t easy. For context, assembling battery packs requires companies to adhere to manufacturing standards even higher than 6 Sigma. But that's not all; it also involves sourcing resources like lithium and cobalt, developing charging infrastructure, addressing range anxiety, and much more. In this episode, we delve into the world of electric vehicles with industry pioneer Chetan Maini from Sun Mobility, whose inspiration came from his university days racing an EV across Australia in the 1990s, leading to the inception of Reva. Now at Sun Mobility, Chetan is all in for battery swapping. Tarun Mehta of Ather has a 1000-member R&D team, the largest for two-wheelers in the world. Punit Goyal of BluSmart, who has an illustrious career in the renewable energy space, studied renewable energy in the UK to revolutionize ride-hailing with BluSmart, and Suruchi Rao of Ossus Biorenewables shares her insights on climate change and green hydrogen. Join us as we navigate through these diverse perspectives and innovations shaping the future of electric vehicles. WTF Fund Form - Edition #4 ➡️Apply here: https://tally.so/r/mBp7LN (00:00) Introduction(00:30) Punit's Introduction into Renewable Energy space(6:50) Inspiration behind Blusmart(9:50) What is Blusmart?(15:30) Economics behind Blusmart(21:12) Opportunities in Solar Power Plants(24:00) How is Blusmart structured?(26:30) Who is Suruchi Rao?(29:06) Experts explain what Climate Change is(34:10) How Is Power Generated? Renewable Vs Non-renewable(41:10) What if all vehicles become EV overnight?(47:30) How Suruchi started a green hydrogen company(59:30) Who uses cases for Hydrogen today?(1:06:30) Opportunities in Hydrogen(1:09:50) The man behind Reva(1:15:30) Indian EV space in the 2000s(1:18:10) How Sun Mobility was born(1:21:30) Economics of battery swapping(1:33:30) 3 reasons Why battery swapping is the future(1:42:55) Blusmart’s view on battery swapping(1:48:30) Pricing in Two-wheeler(1:50:45) Opportunities in Battery swapping(1:55:00) Vision behind Ather energy(2:03:10) Ola Vs Ather : Which is better?(2:04:10) All about Batteries that EVs use(2:14:10) Nuances of Battery Pack Assembly(2:20:00) Unique features EVs: Battery life, Regenerative braking and more(2:26:30) Battery recycling the future?(2:32:40) Ola vs Ather: Continued(2:36:00) Is the PLI for EV broken?(2:37:47) Break down of an Ather scooter(2:40:42) How to Breakthrough in the EV space?(2:49:00) Cost saving per vehicle EV vs ICE(2:57:00) Is Carbon Tax the solution?(3:01:10) Low Hanging fruits in the EV industry(3:06:24) WTF Fund: 4th Edition is here! #NikhilKamath Co-founder of Zerodha, True Beacon and Gruhas Twitter https://x.com/nikhilkamathcio/ Linkedin: https://www.linkedin.com/in/nikhilkamathcio Instagram: https://www.instagram.com/nikhilkamathcio/ Facebook : https://www.facebook.com/nikhilkamathcio #TarunMehta - CEO, Ather Energy Instagram: https://www.instagram.com/tarunsmehta LinkedIn : https://www.linkedin.com/in/tarunsmehta/ X : https://twitter.com/tarunsmehta Facebook : https://www.facebook.com/tarunsmehta Youtube: https://www.youtube.com/@AtherEnergyElectric #ChetanMaini - Co-Founder, SUN Mobility Founder of Reva Electric Car Company Ltd (now Mahindra Electric Mobility Limited) LinkedIn: https://www.linkedin.com/in/mainichetan/ X: https://twitter.com/MainiChetan Youtube: https://www.youtube.com/@SUNMobility #PunitKGoyal - Co-Founder, BluSmart Instagram: https://www.instagram.com/punitkgoyal/ LinkedIn: https://www.linkedin.com/in/punitg/ X: https://twitter.com/BluSmartGoyal Youtube: https://www.youtube.com/@BLUSMARTINDIA #SuruchiRao - Co-Founder, Ossus Biorenewables Instagram: https://www.instagram.com/suruchi.rao/ LinkedIn: https://www.linkedin.com/in/suruchirao/ X:https://twitter.com/succirao Facebook: https://www.facebook.com/suruchirao #EV #Climatechange #automobile #charging #subsidy #scooter

India is in the early stages of EV adoption. The adoption of two-wheelers is below 10%, whereas it's significantly higher for three-wheelers. For a market as large as India, there are significant opportunities. This episode is a deep dive into the EV ecosystem in India. Apart from building an EV, we also explore the ancillary opportunities in this ecosystem, from battery recycling and building out charging networks to offering battery swapping as a service and other micro-sectors. Tune in to hear what's powering the ecosystem's shift to electric mobility. #NikhilKamath Co-founder of Zerodha, True Beacon and Gruhas Twitter https://x.com/nikhilkamathcio/ Linkedin: https://www.linkedin.com/in/nikhilkamathcio Instagram: https://www.instagram.com/nikhilkamathcio/ Facebook : https://www.facebook.com/nikhilkamathcio #TarunMehta - CEO, Ather Energy Instagram: https://www.instagram.com/tarunsmehta LinkedIn : https://www.linkedin.com/in/tarunsmehta/ X : https://twitter.com/tarunsmehta Facebook : https://www.facebook.com/tarunsmehta Youtube: https://www.youtube.com/@AtherEnergyElectric #ChetanMaini - Co-Founder, SUN Mobility Founder of Reva Electric Car Company Ltd (now Mahindra Electric Mobility Limited) LinkedIn: https://www.linkedin.com/in/mainichetan/ X: https://twitter.com/MainiChetan Youtube: https://www.youtube.com/@SUNMobility #PunitKGoyal - Co-Founder, BluSmart Instagram: https://www.instagram.com/punitkgoyal/ LinkedIn: https://www.linkedin.com/in/punitg/ X: https://twitter.com/BluSmartGoyal Youtube: https://www.youtube.com/@BLUSMARTINDIA #SuruchiRao - Co-Founder, Ossus Biorenewables Instagram: https://www.instagram.com/suruchi.rao/ LinkedIn: https://www.linkedin.com/in/suruchirao/ X: https://twitter.com/succirao Facebook: https://www.facebook.com/suruchirao #EV #Climatechange #Automobile #Charging #Subsidy #Scooter

A few years ago, who could've guessed where we'd be with algorithms, platforms, or the explosion of short-form content? Today, we've got some of the top content creators to help you navigate the ever-changing world of content creation. In this one, Tanmay Bhat returns to the podcast for the 3rd time! He's worn many hats over his long journey, from a TV writer to a comedian to an ad maker, integrating all those skills across his social media platforms. Ranveer Allahbadia, aka BeerBiceps, started off by educating people about fitness and has evolved to having deep discussions about topics he’s curious about through his podcast. He’s a natural at making people feel comfortable and getting them to open up (as I’ve experienced on his podcast). We're also joined by Prajakta Koli, who's carved out her own unique space in the world of content creation, with her work extending from social media to OTT platforms and even Bollywood! And Nuseir Yassin of Nas Daily, known for making 1,000 one-minute videos in 1,000 days, is now also transitioning into the offline world with events, experiences, & businesses for his community. Skills, tools, or nuances, we got it all covered. #NikhilKamath: Co-founder of Zerodha, True Beacon & Gruhas Follow Nikhil here: Twitter https://x.com/nikhilkamathcio/ Linkedin https://www.linkedin.com/in/nikhilkamathcio Instagram https://www.instagram.com/nikhilkamathcio/ Facebook https://www.facebook.com/nikhilkamathcio/ Koo https://www.kooapp.com/profile/Nikhilkamath #TanmayBhat: Co-Founder of AIB, Comedian, Content Creator, & Investor Follow Tanmay Here: Twitter https://twitter.com/thetanmay Instagram https://www.instagram.com/tanmaybhat/ Facebook https://www.facebook.com/tanmaycomedy/ Linkedin https://in.linkedin.com/in/thetanmay Youtube https://www.youtube.com/user/tanmay316 #RanveerAllahbadia (Beer Biceps): Content Creator, Podcast Host, and Co-Founder of Monk Entertainment, Level Supermind, and BigBrainCo. Follow Ranveer Here: Twitter https://twitter.com/beerbicepsguy/ Instagram https://www.instagram.com/beerbiceps/ Facebook https://www.facebook.com/ranveerallahbadiaofficial/ Linkedin https://www.linkedin.com/in/beerbiceps/ Youtube https://www.youtube.com/channel/UCneyi-aYq4VIBYIAQgWmk_w #PrajaktaKoli (Mostly Sane): Content Creator, Actor and Comedian Follow Prajakta Here: Twitter https://twitter.com/iamMostlySane Instagram https://www.instagram.com/mostlysane/ Facebook https://www.facebook.com/MostlySaneOfficial/ Youtube https://www.youtube.com/channel/UCvCyIiKSCA1fHKSCOKJyjXA Blog https://mostlysane.in/ #NuseirYassin (Nas Daily): Content Creator, Author, & CEO at Nas Company Follow Nas here: Twitter https://twitter.com/nasdaily/ Instagram https://www.instagram.com/nasdaily/ Facebook https://www.facebook.com/nasdaily/ Youtube https://www.youtube.com/channel/UCJsUvAqDzczYv2UpFmu4PcA Linkedin https://www.linkedin.com/in/nyassin/ (0:00) - Intro(2:00) - Prajakta's Intro (7:40) - Hierarchy: Content Creation & OTT(15:00) - Content Creation: A long-term career?(21:18) - Tanmay's journey(25:56) - Ranveer in reality!(29:00) - How it is hanging out with Tanmay?(32:22) - A Creator president: A possibility?(37:00) - Authenticity in the game!(46:40) - Hacks to go viral?(48:15) - Nusier's on Israel-Palestine(54:00) - Ideal distribution hacks(59:30) - Distribution for employment(1:00:00) - How big is the creator economy?(1:08:00) - Ranveer’s Journey: Meditation App(1:10:33) - Content Strategy: Posting Frequency(1:18:20) - Lets Summarize(1:19:45) - Viewer Retention Tricks(1:30:24) - Understanding Gen-Z Mindset & more (1:56:50) - Regional Language Tools(2:05:00) - Do creators Virtue Signal?(2:07:50) - Right Collab Ways(2:11:25) - Thumbnail, Titles & more (2:27:40) - What Money do creators make?(2:42:25) - Longevity & brand deals, Tools & resources (2:56:00) - Team Incentivisation & Staying relevant(3:04:15) - WTF Fund(3:06:56) - Reacting to old videos

Whether you are an entrepreneur, a professional, or an aspiring full-time content creator, building an influence is of utmost relevance today. And in the world of content creation, there's no fixed formula. We see Ranveer covering topics like spirituality, politics, and mythologies, Tanmay’s videos are light-hearted and comedic, Prajakta making ordinary tasks and events extremely entertaining, Nas did daily one-minute videos and I dive deep into industries with 2 hour-long podcasts. In this episode, we share personal experiences and our distinct approaches that one can leverage to scale their content, using it as a tool for effective distribution. #NikhilKamath: Co-founder of Zerodha, True Beacon and Gruhas Follow Nikhil here: Twitter https://x.com/nikhilkamathcio/ Linkedin https://www.linkedin.com/in/nikhilkamathcio Instagram https://www.instagram.com/nikhilkamathcio/ Facebook https://www.facebook.com/nikhilkamathcio/ Koo https://www.kooapp.com/profile/Nikhilkamath #TanmayBhat: Co-Founder of AIB, Comedian, Content Creator, and Investor Follow Tanmay Here: Twitter https://twitter.com/thetanmay Instagram https://www.instagram.com/tanmaybhat/ Facebook https://www.facebook.com/tanmaycomedy/ Linkedin https://in.linkedin.com/in/thetanmay Youtube https://www.youtube.com/user/tanmay316 #RanveerAllahbadia (Beer Biceps): Content Creator, Podcast Host, and Co-Founder of Monk Entertainment, Level Supermind, and BigBrainCo. Follow Ranveer Here: Twitter https://twitter.com/beerbicepsguy/ Instagram https://www.instagram.com/beerbiceps/ Facebook https://www.facebook.com/ranveerallahbadiaofficial/ Linkedin https://www.linkedin.com/in/beerbiceps/ Youtube https://www.youtube.com/channel/UCneyi-aYq4VIBYIAQgWmk_w #PrajaktaKoli (Mostly Sane): Content Creator, Actor and Comedian Follow Prajakta Here: Twitter https://twitter.com/iamMostlySane Instagram https://www.instagram.com/mostlysane/ Facebook https://www.facebook.com/MostlySaneOfficial/ Youtube https://www.youtube.com/channel/UCvCyIiKSCA1fHKSCOKJyjXA Blog https://mostlysane.in/ #NuseirYassin (Nas Daily): Content Creator, Author, and CEO at Nas Company Follow Nas here: Twitter https://twitter.com/nasdaily/ Instagram https://www.instagram.com/nasdaily/ Facebook https://www.facebook.com/nasdaily/ Youtube https://www.youtube.com/channel/UCJsUvAqDzczYv2UpFmu4PcA Linkedin https://www.linkedin.com/in/nyassin/ #SocialMedia #ContentCreation #Viral #wtfispodcast #WTFiswithNikhilKamath #Tanmaybhat #BeerBiceps #Prajaktakoli #NasDaily #Youtube #Influencer #Instagram #Twitter #Facebook

It’s easier to set up an arms factory than to sell a sandwich or a drink. This reflects the hidden complexity the restaurant world possesses. As Indians we are culturally inclined to want options when it comes to our food, we go to multicuisine restaurants with our families, cafés with our work friends, fine dining for our dates, and pubs with our friends! We judge the AC temperature, the music, the food, the waiter, the cutlery, and everything in between. This involves not only recipe building but also mastering technology, marketing, interior design, and much more. With this episode, we will walk you through a checklist of crucial decisions to start and thrive in this space. We have with us Riyaaz Amlani, best known for his brands like SOCIAL, Smoke House Deli, & Boss Burgers; Zorawar Kalra, famous for his appearances on Masterchef and his brands like Farzi Cafe, Masala Library, & Pa Pa Ya; Pooja Dhingra, renowned for Le15, known for their macaroon; currently a judge in Masterchef India and an author. If you’re below 22 & are working on building something in the F&B space, here’s the chance to get the support you’ve been looking for ➡️Apply here: https://tally.so/r/mBp7LN #NikhilKamath: Co-founder of Zerodha, True Beacon and Gruhas Follow Nikhil here:  Twitter https://x.com/nikhilkamathcio/  Instagram https://www.instagram.com/nikhilkamathcio/   Facebook https://www.facebook.com/nikhilkamathcio/ Linkedin https://in.linkedin.com/in/nikhilkamathcio  Koo https://www.kooapp.com/profile/Nikhilkamath  #ZorawarKalra: Founder & MD - Massive Restaurants; TV Show Host, and MasterChef India Judge Follow Zorawar here:  Twitter https://twitter.com/ZorawarKalra Instagram https://www.instagram.com/zkalra/ Linkedin https://www.linkedin.com/in/zorawar-kalra-2051375/ Facebook https://www.facebook.com/zkalra/  #RiyaazAmlani: Founder & CEO - Impresario Entertainment and Hospitality Pvt. Ltd. Follow Riyaaz here:  Twitter https://twitter.com/RiyaazAmlani Instagram https://www.instagram.com/riyaazamlani/  Linkedin https://www.linkedin.com/in/riyaaz-amlani-52193b1/ Facebook https://www.facebook.com/RiyaazAmlaniOfficial/  #PoojaDhingra: Founder & CEO of Le15 Patisserie, MasterChef India Judge, and Author Follow Pooja here: Twitter https://twitter.com/poojadhingraa/  Instagram https://www.instagram.com/poojadhingra/  Linkedin https://www.linkedin.com/in/poojadhingraa/  Facebook https://www.facebook.com/ChefPoojaDhingra/  Pooja’s Youtube Channel https://www.youtube.com/@poojajdhingra/  Timestamps: (00:00) - Intro (01:39) - Pooja's Childhood (04:11) - Why Pooja Quit Law School (08:09) - Early Hustle to Macaroon Fame (15:47) - Pooja’s World: Books, Masterchef & Podcasts (16:53) - How Covid Changed Pooja (17:58) - Reason for Scarcity of Female Chefs (22:36) - Zorawar's Passion for Food (24:05) - Jiggs Kalra's Legacy (36:58) - Zorawar's Personal Insights (38:09) - Riyaaz’s Karate Days (39:50) - Regulations & Restaurants: Bottleneck (44:05) - Riyaaz's Personal Life and Parsi History (48:04) - Riyaaz & Music: DJ Days (49:35) - Story of Berry’s & Riyaaz's Past (52:13) - Riyaaz Reveals Prithvi Cafe’s History (56:32) - Innovative Monetisation: Restaurant Hacks (01:01:12) - Role of Restaurants: Bigger Picture (01:02:10) - Why Most Restaurants Fail (01:07:05) - India's Increasing Dine-Out Trend (01:10:30) - SOCIAL's Product-Market Fit (01:11:30) - Ease of Credit & Cloud Kitchens (01:13:10) - Rise of Western Cuisine: Economics (01:16:20) - F&B Data Utilization (01:28:48) - Evolution of Dessert Market: Trends (01:33:27) - Future of QSR (01:40:23) - Nikhil's Food Business Checklist (02:00:45) - Pitfalls of Celeb Restaurants (02:13:30) - Aggregators in F&B (02:27:50) - Perfecting Supply & Location (02:48:33) - Restaurant Design Essentials (02:56:50) - Importance of Recommendations (03:11:00) - HR & Seasonal Impacts in F&B (03:19:40) - Blind Taste Game: Test the Experts! Subscribe 😊

Opening a restaurant or a cafe is no less than a gamble. Roughly 60% of them shut down in the first year. This podcast is here to help dissect the food industry with the owners of Le15, SOCIAL, Farzi Cafe, Masala Library, Smoke House Deli, BOSS Burgers, Pa Pa Ya, and more. Stay tuned for an episode where Riyaaz Amlani, who made cafe culture big in Mumbai, Zorawar Kalra, who put Indian food on the global map, and Pooja Dhingra, the Indian macaroon queen unveil what really goes on behind this massive industry. #NikhilKamath: Co-founder of Zerodha, True Beacon and Gruhas Follow Nikhil here: Twitter https://x.com/nikhilkamathcio/  Instagram https://www.instagram.com/nikhilkamathcio/   Facebook https://www.facebook.com/nikhilkamathcio/ Linkedin https://in.linkedin.com/in/nikhilkamathcio  Koo https://www.kooapp.com/profile/Nikhilkamath #ZorawarKalra: Founder & MD - Massive Restaurants; TV Show Host, and MasterChef India Judge Follow Zorawar here:  Twitter https://twitter.com/ZorawarKalra Instagram https://www.instagram.com/zkalra/ Linkedin https://www.linkedin.com/in/zorawar-kalra-2051375/ Facebook https://www.facebook.com/zkalra/  #RiyaazAmlani: Founder & CEO - Impresario Entertainment and Hospitality Pvt. Ltd. Follow Riyaaz here:  Twitter https://twitter.com/RiyaazAmlani Instagram https://www.instagram.com/riyaazamlani/  Linkedin https://www.linkedin.com/in/riyaaz-amlani-52193b1/ Facebook https://www.facebook.com/RiyaazAmlaniOfficial/ #PoojaDhingra: Founder & CEO of Le15 Patisserie, MasterChef India Judge, and Author Follow Pooja here: Twitter https://twitter.com/poojadhingraa/  Instagram https://www.instagram.com/poojadhingra/  Linkedin https://www.linkedin.com/in/poojadhingraa/  Facebook https://www.facebook.com/ChefPoojaDhingra/  Pooja’s Youtube Channel https://www.youtube.com/@poojajdhingra/ #FoodServices #Chef #Cooking #Restaurants #Cafes #Lounges #QSR #Business #Startups #Funding #Entrepreneurship #WTFiswithNikhilKamath #WTFisPodcast

It's easy to start in India but very difficult to scale in India. This 3.5-hour podcast will cover everything you need to know about scaling a fashion, beauty, or home brand from zero to the first 20 crores, and then to 100 crores and beyond. We have the most requested podcast guest - Kishore Biyani BACK to drop some knowledge bombs. We also have Raj, who took the route of "digital-first" for his business expansion, and Ananth, who decoded e-commerce and marketplaces first. They delve deep into every important aspect one should know for scaling a brand, such as brand names, logos, category selection, performance marketing, SEO, growth hacking, marketplace strategies, distribution decisions, and community building. It will be a crash course for anyone who wants to take his/her brand from 0 to 1. If you’re below 22 and are working on building a brand from 0 to 1 in fashion, beauty, or home, here’s the chance for that support you’ve been looking for from India’s best business minds. ➡️Apply here: https://tally.so/r/mBp7LN #NikhilKamath: Co-founder of Zerodha, True Beacon and Gruhas Follow Nikhil here: Twitter https://x.com/nikhilkamathcio/ Instagram https://www.instagram.com/nikhilkamat... Facebook https://www.facebook.com/nikhilkamath... Linkedin https://in.linkedin.com/in/nikhilkama... Koo https://www.kooapp.com/profile/Nikhil...#KishoreBiyani Founder of Future Group (https://www.futuregroup.in/) #AnanthNarayanan: Founder of Mensa Brands Follow Ananth here: Twitter https://twitter.com/anarayanan24 Instagram https://www.instagram.com/narayanan.a... Linkedin https://in.linkedin.com/in/ananth-nar... #RajShamani: Content Creator & Founder of House of X, Figuring Out Podcast Follow Raj here: Twitter https://twitter.com/rajshamani Instagram https://www.instagram.com/rajshamani/ Facebook https://www.facebook.com/shamaniraj/ Linkedin https://in.linkedin.com/in/rajshamani Raj’s Youtube Channel https://www.youtube.com/@rajshamani Timestamps (00:00) - Intro (02:06) - Ananth’s Career Path (04:23) - Ananth's Myntra CEO Journey (07:19) - Ananth's Entry into Pharmacy (09:18) - Ananth's E-commerce Return (13:16) - Mensa Brands: Explained (19:45) - Unveiling Raj's Business Side (21:23) - Raj on House of X Fundraising (22:44) - China's Live-Streaming Trend (23:38) - Raj's Family Business Growth (27:47) - Raj's Customer Insights (31:30) - Data for Product Development (33:53) - Raj's Marketing Tricks (38:35) - Raj's Family Business Exit (42:11) - Raj's 400M Views Formula (43:30) - Social Media Virality Tips (46:42) - Kishore's Consumption Insights (52:33) - India's Consumption Demographics (01:03:16) - Luxury Brands' Tricks (01:08:51) - BNPL Convenience (01:10:28) - Quiet Luxury & Signaling (01:16:37) - Content & Community (01:24:42) - Scaling to 20 Crores (01:30:19) - Westernized Branding (01:35:14) - Growth & E-commerce Hacks (01:50:36) - Performance Marketing Role (01:52:42) - Category Selection Navigation (01:55:07) - Art of Brand Storytelling (01:59:49) - High Price vs. Quality (02:02:20) - Brand Longevity Insights (02:04:28) - Unlocking Beauty Industry (02:10:09) - Micro-Niche Strategy & Picks (02:16:44) - SKU Count Decisions (02:20:21) - AI & Machine Learning Impact (02:25:47) - Customer Reviews & Returns (02:29:22) - Creator & Celebrity Brands (02:35:59) - Addition vs. Replacement Categories (02:38:10) - Brands Preferred by Raj (02:40:05) - Panelists’ Views on Virtue Signaling (02:44:44) - Indian Luxury Brand Opportunity (02:48:05) - Celebrity/Influencer Selection (02:59:30) - Kishore's Daughter's Ventures (03:01:08) - Offline in 100+ Crores Sales (03:02:58) - Platforms: Valuation & Models (03:04:13) - ONDC's Platform Disruption (03:06:44) - Panelists' Thriving Sectors (03:08:53) - Nikhil's Lululemon Love (03:12:27) - Untapped Men's Makeup Market (03:14:51) - Micro-Influencers & Failures (03:20:15) - Special Announcement: Apply Now! (03:23:10) - Bloopers Time! (03:23:59) - Outro

Failure to understand the aspirations, behaviors, and values of the target market can be detrimental to the long-term success of brands. Kishore Biyani, Ananth Narayanan, and Raj Shamani will shed light on how brands bridge the gap from conversation to conversion successfully in their own ways. Anyone building a brand in the fashion, home, and beauty industry, here’s a guide that you will keep coming back to, and for the rest this is one of those episodes that will have you glued with insights for 3.5 hours…. #NikhilKamath: Co-founder of Zerodha, True Beacon and Gruhas Follow Nikhil here: Twitter https://x.com/nikhilkamathcio/ Instagram https://www.instagram.com/nikhilkamat... Facebook https://www.facebook.com/nikhilkamath... Linkedin https://in.linkedin.com/in/nikhilkama... Koo https://www.kooapp.com/profile/Nikhil... #KishoreBiyani: Founder of Future Group (https://www.futuregroup.in/) #AnanthNarayanan: Founder of Mensa Brands Follow Ananth here: Twitter https://twitter.com/anarayanan24 Instagram https://www.instagram.com/narayanan.a... Linkedin https://in.linkedin.com/in/ananth-nar... #RajShamani: Content Creator & Founder of House of X, Figuring Out Podcast Follow Raj here: Twitter https://twitter.com/rajshamani Instagram https://www.instagram.com/rajshamani/ Facebook https://www.facebook.com/shamaniraj/ Linkedin https://in.linkedin.com/in/rajshamani Raj’s Youtube Channel https://www.youtube.com/@rajshamani

Roughly 60% of the Indian population is under the age of 30 and hence the coolness funnel tends to be top-down. This is the segment that everyone will be building for. The consumption trends and behavioral patterns we hear here from these 4 accomplished people will likely remain relevant over the next decade. We have Navya - who's an unlikely grounded person one usually wouldn't assume, the precocious Zepto Brothers - where what stands out more than everything else is the bond 2 guys who met in the 6th-grade share with each other, and Tara - an outsider who paved her way into the very inside world of Bollywood. The transient nature of younger folks when it comes to housing/transport/ownership/vocation/fashion/shopping and the shorter attention spans are very different to someone like me who spends 8 hours watching a cricket match for example. Biases aside, there is so much to learn here! #NikhilKamath: Co-founder of Zerodha, True Beacon and Gruhas Follow Nikhil here: Twitter https://x.com/nikhilkamathcio/ Instagram https://www.instagram.com/nikhilkamathcio/ Facebook https://www.facebook.com/nikhilkamathcio/ Linkedin https://in.linkedin.com/in/nikhilkamathcio Koo https://www.kooapp.com/profile/Nikhilkamath #AaditPalicha : Co-Founder & CEO of Zepto Follow Aadit here: Twitter https://twitter.com/aadit_palicha Instagram https://www.instagram.com/a.palicha/ Facebook https://www.facebook.com/aadit.palicha.9 Linkedin https://www.linkedin.com/in/aadit-palicha/ #KaivalyaVohra: Co-Founder & CTO of Zepto Follow Kaivalya here: Twitter https://twitter.com/v0hra Instagram https://www.instagram.com/kaivalyavohra/ Facebook https://www.facebook.com/100012626226933 Linkedin https://www.linkedin.com/in/kaivalya-vohra #NavyaNaveliNanda: Founder of Project Naveli & Co-Founder of Aara Health Follow Navya here: Instagram https://www.instagram.com/navyananda/ LinkedIn https://www.linkedin.com/in/navyanavelinanda/ Navya’s Podcast https://www.youtube.com/@navyanavelinanda #TaraSutaria: Bollywood Actor & Singer Follow Tara here: Twitter https://twitter.com/tarasutaria Instagram https://www.instagram.com/tarasutaria/ Facebook https://www.facebook.com/people/Tara-Sutaria/100057211939870/ Timestamps (00:00) - Intro (02:05) - Zepto Bros Arrive (04:00) - Story of Zepto Bros (06:28) - Stanford Dropout Tale (07:29) - KiranaKart Beginning (09:31) - Dark Stores & 1st Funding (12:02) - Cracking Sales as Techies (13:35) - Zepto's Sales Growth (14:30) - Y Combinator & Hurdles (17:45) - Series A & Beyond (20:19) - Grocery Economics (23:31) - Navya’s Unconventional Choices (27:07) - Navya on Privilege & Goals (31:51) - Navya’s Reflections (39:08) - Tara's Artistic Childhood (40:10) - Disney to Bollywood- Tara's Story (43:51) - Unveiling Bollywood’s Reality (45:10) - Flaws in Movie Business (46:10) - Changing Taste of Audience (47:46) - Tara's Upcoming Film (49:10) - Tara’s Dream Project (50:20) - Who is Tara, really? (51:27) - Music Tastes (54:29) - What is the new gen. up to? (56:16) - New Gen. & Consumption Trends (01:00:00) - Flipkart vs. Amazon: Are both same? (01:00:56) - Zepto’s USP & Commodities (01:03:20) - Surprising Shopping & Buying Trends (01:11:41) - The Complex Cinema Business (01:15:27) - Do People Pay for Premiumization? (01:19:18) - Social Media Blue Ticks, Scarcity Principle & Discovering Products (01:28:10) - UPI vs. Credit Card (01:29:08) - Trends in Social Media? (01:30:26) - Income Inequality (01:34:17) - Empowering Young Entrepreneurs (01:38:12) - Education Systems: Old vs. New (01:49:58) - Anecdotes from School (01:53:45) - Childhood Challenges & Therapy (01:56:50) - Dealing with Founder’s Conflict (02:01:45) - Nikhil’s Brotherly Advice (02:03:50) - Tara on Content (02:13:06) - Marriage, Kids & Beyond (02:17:39) - Woke Culture, Entitlement & Social Media (02:23:55) - Tara's Wall-Bump Mishap (02:25:53) - Navigating Cancel Culture (02:31:12) - Brand Narrative in 1 Line (02:35:00) - Surprise Jamming Session!

Roughly 60% of India's population is under the age of 30. To cater to the next generation, we brought together these four young high achievers - Navya Naveli, Zepto Brothers, and Tara Sutaria to provide nuanced insights into the future trends and the impact of a top-down approach to influence. For those seeking to develop solutions or build products for India's emerging demographic, this episode will give you a comprehensive overview of this generation's mindset. #NikhilKamath: Co-founder of Zerodha, True Beacon and Gruhas Follow Nikhil here: Twitter https://x.com/nikhilkamathcio/ Instagram https://www.instagram.com/nikhilkamathcio/ Facebook https://www.facebook.com/nikhilkamathcio/ Linkedin https://in.linkedin.com/in/nikhilkamathcio Koo https://www.kooapp.com/profile/Nikhilkamath #AaditPalicha : Co-Founder & CEO of Zepto Follow Aadit here: Twitter https://twitter.com/aadit_palicha Instagram https://www.instagram.com/a.palicha/ Facebook https://www.facebook.com/aadit.palicha.9 Linkedin https://www.linkedin.com/in/aadit-palicha/ #KaivalyaVohra: Co-Founder & CTO of Zepto Follow Kaivalya here: Twitter https://twitter.com/v0hra Instagram https://www.instagram.com/kaivalyavohra/ Facebook https://www.facebook.com/100012626226933 Linkedin https://www.linkedin.com/in/kaivalya-vohra #NavyaNaveliNanda: Founder of Project Naveli & Co-Founder of Aara Health Follow Navya here: Instagram https://www.instagram.com/navyananda/ LinkedIn https://www.linkedin.com/in/navyanavelinanda/ Navya’s Podcast https://www.youtube.com/@navyanavelinanda #Tarasutaria: Bollywood Actor & Singer Twitter: https://twitter.com/tarasutaria Instagram: https://www.instagram.com/tarasutaria/ Facebook: https://www.facebook.com/people/TaraSutaria/100057211939870/ #trends #youth #entrepreneur #entrepreneurship #consumption #ecommerce #groceries #zepto #marketing #socialmedia #influencer #millennials #genZ

In this episode, we bring marquee investors, the OGs of the venture world. Learn what venture capital is, what works and what doesn't, and their learnings from many decades of funding the startup ecosystem in India. I am sure it will be as insightful as an entire college semester for many. So do feel free to grab your notepad to soak up all the knowledge. This is, by far, the most in-depth episode we have done and this will give you insights not only into funding but also into the ongoing macro view of the world of business, investments, and finance in general. #NikhilKamath: Co-founder of Zerodha, True Beacon and Gruhas Follow Nikhil here: Twitter https://x.com/nikhilkamathcio/ Instagram https://www.instagram.com/nikhilkamathcio/ Facebook https://www.instagram.com/nikhilkamathcio/ Linkedin https://www.instagram.com/nikhilkamathcio/ Koo https://www.instagram.com/nikhilkamathcio/ #NithinKamath: Founder & CEO of Zerodha Follow Nithin here: Twitter https://x.com/Nithin0dha Instagram https://www.instagram.com/nithinkamath Facebook https://www.facebook.com/nithin.kamath Linkedin https://www.linkedin.com/in/nithin-kamath-81136242 Blog https://nithinkamath.me #KarthikReddy: Co-Founder and Partner of Blume Ventures Follow Karthik here: Twitter https://x.com/bkartred?s=21 Linkedin https://in.linkedin.com/in/karthikreddyb #RajanAnandan: Managing Director of PeakXV Partners Follow Rajan here: Twitter https://x.com/rajananandan?s=21 Instagram https://instagram.com/rajan_anandan Facebook https://m.facebook.com/rajan.anandan.3/ Linkedin https://www.linkedin.com/in/rajan-anandan-2481b814 #PrashanthPrakash: Founding Partner of Accel Partners Follow Prashanth here: Twitter https://x.com/prashanthp?s=21 Facebook https://www.facebook.com/prashanth.prakash LinkedIn https://www.linkedin.com/in/prakashprashanth