110. The inside scoop on working with high-end clients with Elizabeth Solaru
Baking and photography might appear worlds apart, but in some ways, they share many similarities – especially when it comes to dealing with high-end clients. Enter Elizabeth Solaru, a luxury cake designer with much to share about working with high-end clients that you can apply to your own field.
What Elizabeth wants you to know
You need an understanding of the different types of luxury clients, their buying psychology and how to change your mindset to serve this segment.
Want more?
Ingvild Kolnes is the host of the Sustainable Photography Podcast, an educator for photographers, and is ready to help you with your photography business.
Baking and photography might appear worlds apart, but in some ways, they share many similarities – especially when it comes to dealing with high-end clients. Enter Elizabeth Solaru, a luxury cake designer with much to share about working with high-end clients that you can apply to your own field.
Elizabeth Solaru is a successful entrepreneur, speaker and podcaster.
Elizabeth has appeared on BBC1, the Good Food Channel, Channel 4, BBC Radio
and Sky Living as a luxury expert.
Understanding the High-End Client
While working with high-end clients comes with its advantages, it is not without its challenges. It’s essential to learn how to identify high-end clients; these kinds of clients appreciate quality and are willing to pay for it. An important part of their identity is their love f
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