Steve Benson's leadership journey is a masterclass in resilience, grit, and innovative growth strategies. As the Founder and CEO of Badger Maps, an app for B2B field sales, he has mastered focusing on the ideal customer profile and harnessing the power of offshore talent.
Join Jim and Steve as they discuss Steve’s bootstrapping journey all the way to up to 5.4 million ARR.
3 Key Takeaways
Resources
Steve Benson on LinkedIn: https://www.linkedin.com/in/stevenbenson/
Badger Maps: https://www.badgermapping.com/
Badger Sales University: https://salesuniversity.badgermapping.com/ (Use the following code for first month free, 2nd month 80% off: STEVE80)
Steves Outside Sales Talk Podcast: https://www.outsidesalestalk.com
Steve on Instagram: https://www.instagram.com/stevebensonsf/
Steve on Twitter/X: https://twitter.com/SteveBenson
About Our Guest
Steve Benson is CEO and founder of Badger Maps, the #1 app in the App Store for outside and field salespeople. Steve is also CEO of Badger Sales University. After receiving his MBA from Stanford, Steve joined Google, where he became Google Enterprise's Top Sales Executive globally in 2009.
In 2012 Steve founded Badger Maps for outside and field salespeople to upgrade existing CRMs with mapping, routing, and scheduling. He also hosts the Outside Sales Talk, a podcast specifically for outside salespeople, and is the President of the Sales Hall of Fame.
About The Dirt Podcast
The Dirt is about getting real with businesses about the true state of their companies and going clear down to the dirt in solving their core needs as a business. Dive deep with your host Jim Barnish as we uncover The Dirt with some of the world's leading brands.
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