Don’t have GTM visibility?

The Revenue Formula

16-04-2024 • 36 mins

Everyone has a dashboard, a sheet, some reports - but still the number 1 problem we hear about? It's visibility into performance.

So we discussed the problem, and what you can do about it.

  • (00:00) - Introduction
  • (02:16) - Why we get asked about visibility
  • (08:58) - The problem with visibility
  • (14:16) - Breaking down targets
  • (17:48) - Having foresight
  • (21:55) - The first step to build it
  • (27:04) - Test the model
  • (29:44) - No one does QBRs

You can find the CAC:Payback template here.

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This episode is brought to you by Growblocks. Finding and fixing problems in your GTM shouldn't take weeks. It should happen instantly.


That's why Growblocks built the first RevOps platform that shows you your entire funnel, split by motions, segments and more - so you can find problems, the root-cause and identify solutions fast, all in the same platform.


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🔔 LinkedIn: Toni / Mikkel

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💬 Contact: podcast@growblocks.com