How to Grow an Audience When No One Seems to Listen

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

20-02-2024 • 52 mins

In the eye of the pandemic storm, Zeke Sky didn't just keep his music alive; he transformed it into a powerhouse brand.

This episode dives into how a metal guitarist mastered the art of branding and marketing amidst global chaos.

From crafting a unique brand identity to engaging a dedicated fanbase, Zeke's journey is a masterclass in marketing resilience and creativity under pressure.

In this episode you'll discover:

  • The creative process of composing music
  • The importance of discipline and belief in your work
  • Social media practices to grow your audience

Topics Covered:

  • (00:00) - Intro
  • (01:18) - Who is Zeke Sky?
  • (03:03) - People's perception of the world of metal music
  • (08:25) - Debunking the misconceptions about composing music
  • (12:41) - Zeke's inspiration to compose
  • (15:14) - The creative process of Zeke Sky
  • (22:51) - Zeke Sky's life before the pandemic
  • (28:45) - Building a powerhouse brand in a challenging environment
  • (35:26) - Tips to grow your audience on social media
  • (44:43) - The psychological impacts of growing your audience
  • (48:48) - Outro

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