It's no secret that starting and running a business is difficult. In fact, statistics show that around 20% of small businesses fail in the first year, and around 50% fail within the first five years.

Planning can help you identify and mitigate potential risks beforehand, minimizing their impact on your business. This includes understanding market trends, competitor analysis, and financial projections.

A well-defined plan serves as a roadmap for your business, guiding your decision-making and ensuring you stay focused on your goals. This avoids impulsive decisions made in the heat of the moment, which can be detrimental.

Businesses built on a solid foundation are more resilient to external factors and unforeseen circumstances. This makes them better equipped to weather storms and emerge stronger in the long run.