Growing to 4,000 Orders a Month with Laura Davies, Founder of The Kid Collective

eCommerce MasterPlan

10-04-2023 • 31 mins

Laura Davies is the Founder of The Kid Collective, a UK-based toy and sustainable parenting online store built on BluePark. Founded in 2008 they now process 2,000 to 4,000 orders a month.

In this episode we discuss:

  • How their sustainability journey began in 2008
  • Lessons learnt going through 3 re-brands
  • The key challenges of being a reseller versus own-brand
  • Why great customer service leads to customer retention
  • How Digital PR to improved The Kid Collective’s website organic reach

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