‘Purpose through a Global Event’ with Matt Scheckner, founder of Advertising Week

A-Game Business Podcast

22-02-2023 • 6 mins

KK Diaz attended Advertising Week Africa in Johannesburg last week, where he had the chance to cover some interesting and high-profile people, including Matt Scheckner, Kevin Hart, Sthe Mabanga, Thai Randolp CEO of Hartbeat, amongst others. So stay tuned for the next few episodes to hear more from these big names.

In this episode, we have an exclusive interview with the founder and Chairman of Advertising Week, Matt Scheckner.

He founded Advertising Week in 2004 as an annual New York event which has now expanded to include events in London, Tokyo, Sydney, Mexico City, and most recently, Johannesburg.

During the interview, Matt shared his experience of creating Advertising Week, and how it has grown to encompass hundreds of panels and talks each year, reflecting the changing face of marketing and advertising, and related fields.

Stay tuned for more on the A-Game Business Podcast!

Advertising Week Website: https://advertisingweek.com/event/awafrica/

Advertising Week LinkedIn Page: https://www.linkedin.com/company/advertising-week/