Facebook ads are a necessity for most businesses wanting to sell products or promote their brand on Facebook. But for many business owners learning how to navigate Facebook’s Ads manager can be difficult. That is why Facebook added the “Boost” button years ago. The Facebook Boost is a quick way to run an ad from a post already on your Facebook page. There is no secondary place to log into to manage the ad. Just boost the post and—BOOM—done. But is it a bad idea? Find out in this episode of the Social Media Lab!