How We Acquired 60+ Enterprise Customers For Our Niche CRM

B2B SaaS Podcast

Oct 19 2023 • 18 mins

Tom Burton, Co-founder of LeadSmart Technologies talks about how he's reinventing CRM for the wholesale distribution space, where Excel sheets rule and cutting-edge tech is sparse.

What to expect:

  • 🚀 LeadSmart's Birth Story: How an industry vet and tech guru created a game-changing CRM.
  • 🎯 Cracking a Unique Market: It's more than just software. It's about introducing businesses to the digital age.
  • 📈 Growth Unleashed: Over 60 enterprise customers and counting! Dive into LeadSmart's skyrocketing journey and their almost 100% YoY growth secret sauce.
  • 💡 The Adoption Playbook: It's not just about selling but ensuring businesses thrive with the software.
  • 🎙️ Marketing Wins: From webinars to their own podcast, "Around the Horn in Wholesale Distribution", discover LeadSmart’s unique approach to trust-building.
  • 💰 Bootstrap to Big Time: Their mostly self-funded adventure is turning heads and attracting investors.
  • 🥊 In the CRM Arena: Why the big CRM players might not always be the best for niche markets.

Join us for a deep dive into the world of niche tech solutions, as Tom Burton paints a vivid picture of LeadSmart’s journey, challenges, and their vision for the future.

You can watch this episode on youtube below,

https://youtu.be/hOz7Wgaa_y8