Ashish Sidhra is the co-founder of Alike.io, a travel startup started before covid. They built the startup through the pandemic and emerged stronger by selling masks to get through the lockdown period. Ashish, primarily a tech guy explained how he made the switch to being a travel entrepreneur, what it was like to be a travel startup during covid, how to build a moat, the nuances of building a two sided marketplace and more in his conversation with Roshan Cariappa.

Topics:
00:00 Sneak peak
00:59 Introduction
02:29 How did Ashish get started in the travel space?
03:52 Going from idea to product to company
06:29 Advice for aspiring Travel entrepreneurs
08:27 Something Ashish Wishes he knew earlier
10:04 What is Alike and what does Ashish aim to do with it?
15:51 Navigating through Covid
20:01 Change in travellers' attitudes post covid
23:25 Building a moat
29:10 Nuances of building a two sided marketplace
32:21 Park Avenue wrinkle free shirts
32:45 Content creators on Alike
37:14 What are Alike's teams optimizing for?
41:19 Customer acquisition at Alike
46:23 How Ashish thinks about brand building
52:45 Was bootstrapping a strategic decision?
55:23 Running a sustainable business
01:02:13 Park Avenue Power Points

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Connect with Ashish Sidhra :
Linkedin: https://www.linkedin.com/in/ashishsidhra/
Twitter: https://twitter.com/AshishSidhra

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Connect with Us:
Linkedin: https://www.linkedin.com/company/startup-operator
​Twitter: https://twitter.com/OperatorStartup​​

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