Kim Leitzes: Creating a KOL Empire in China

Tech Powered Luxury

Dec 19 2022 • 41 mins

From Park Avenue New York to the Bund in Shanghai, Kim Leitzes created PARKLU, the leading Chinese KOL - or key opinion leader - platform. The data driven tech company gives luxury brands the keys to unlocking the potential of influencer marketing in the world largest luxury market - China.

Discover what influencers you should be following today on Bilili, how Kim arrived in China without speaking a word of Chinese, and how to grow and scale a successful startup, like Kim has with PARKLU, which was recently sold to tech giant, Launchmetrics.


This podcast is sponsored by Seabody, a Kerry-based tech-powered Beauty & Wellness brand.


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