In this episode, host Doug Crowe analyzes the booming audiobook industry and how writers can leverage this medium to boost their earnings and influence. He packs the show with practical tips for established authors and first-timers alike, stressing audiobooks’ growing importance in publishing. Crowe reviews the benefits of audiobooks and the process of creating them, as well as smart promotional strategies and how to turn audio content into brand lift and revenue flow. Whether deliberating doing your own narration or hiring a pro, mapping your manuscript for audio success, deploying audiobooks in your marketing mix, or understanding rights management, Crowe hands authors the blueprint for capitalizing on audiobook expansion.
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