PlayShifu creates immersive learning experiences for children through games that merge digital technology with physical objects. Vivek talks about discovering product-market fit and taking a modular approach to product development by building platforms instead of stand-alone games. He shares crucial insights about how they scaled their sales and marketing at a global level and the path to hitting $100 mn in revenue.
Know about:-
- Building the first product
- Balancing tactile and digital
- Pricing plans
- Marketing and branding strategies
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