Profitable eCommerce with Oliver Baggaley from Ahold Delhaize (Part 2)

The FMCG Guys

19-10-2022 • 24 mins

In the second part of our discussion with Ahold Delhaize’s Director Oliver Baggaley, you’ll learn about the business model of direct-to-consumer; customer value proposition and balancing it with profitability. Main points:

  • Q-Commerce: Ahold-Delhaize’s partnerships with the likes of Just Eat and Deliveroo
  • Borrowing best practices across global markets
  • FMCG: Direct to consumer or eRetailer?
  • Profitability Drivers in eCommerce
  • Making it easy for the consumer

If you missed it, you can listen to Part One HERE.

You Might Like

The CPG Guys
The CPG Guys
Peter V.S. Bond, Sri Rajagopalan & Bryan Gildenberg
Freakonomics Radio
Freakonomics Radio
Freakonomics Radio + Stitcher
Literally! With Rob Lowe
Literally! With Rob Lowe
Stitcher & Team Coco, Rob Lowe