Mallory Files- Ozark Charcuterie

Flavors of Northwest Arkansas

12-06-2024 • 36 mins

On this week's episode, We talk to Mallory Files, the 26-year-old dynamo behind Ozark Charcuterie, and man has she been keeping busy.

If you follow her on Instagram, you’ve seen what her day-to-day looks like. You’ll also see where she went viral and in a blink of an eye was over 30,000 followers. She’ll tell us what caused that, who exactly her target audience is, and what she learned from it. There’s some exceptionally valuable social media branding advice in there- don’t miss it.

Also, what’s a grazing table and why is it so aptly named? She talks about it, and how hard it is to set one up, and speaking of, she tells us her craziest order of all time.

Finally, there’s big news, as she’s expanding her business and she’s taken a BIG leap- she also breaks some news about it with us! We hope you check it out!