In this episode, artists Rachel, Julie, and Stephanie just chat about why and how Stephanie does marketing research before she starts an art project, a blog post etc., and the intention behind painting collections.
If you have a question you'd like us to discuss feel free to email us at hello@artistssoar.com
Key Talking Points- Some keyword research tools Stephanie uses: Sale Samurai, MerchInformer, Ubersuggest, (affiliate links).
- Research how other artists prepare for collections.
- Although not specifically stated: you can research other artists without comparing your art to their art - instead compare the processes.
- Remember who you are trying to marketing to. Talk about it in terms of how it can mean something to them, so they can relate to the piece.
- Not every piece has research ahead of time, sometimes it is just about the painting...
- Random topics:
- Grocery prices
- Email feature on Shopify
We'd love to hear from you, what are your thoughts on what we chatted about, Email us at hello@artistssoar.com
Rise with us! On Artists Soar!
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