Welcome to Thirsty Thursdays @3PM EST! 👏
My name is Jessie Ott, the Host of this Podcast which is all about Beverage Innovation. I talk with Innovation Pioneers from Agriculture to Glass.🥂
📢I talk🎙️with Caitlyn Lubell Founder and Chief Connection Officer & Jennifer Meacham, Partner and Chief Strategy Officer of Booze Biz LLC. They are celebrating their 1 year anniversary! 👏🍷 🎇 🎉 ✨ 👏🥂 😁
Booze Biz is a recruiting agency that specializes in the beverage alcohol industry. They provide staffing solutions for wine, spirits, beer, and sake companies, as well as non-alcoholic and CBD beverage brands.
Caitlyn & Jennifer discuss their journey in the business and how companies should embrace their services and the work they put in behind the scenes to get them their ideal candidate. They stress the importance of their clients making time to interview candidates and stay on track to eliminate losing their best potential employees.
Caitlyn started out bartending and worked her way up in the industry, while Jennifer began in nonprofits before transitioning to the wine industry.
They both found their way to recruiting and decided to start Booze Biz in July 2023. Caitlin had the idea and reached out to Jennifer, and they quickly realized how much they complemented each other, with Caitlin focusing on clients and Jennifer on recruiting.
They also discuss the difficulties of inconsistent job titles and the need for recruiters to understand the nuances of different roles. They touch on the issue of being pigeonholed in a specific role and the challenges of transitioning between different roles and industries in particular the impact of reorganizations on stagnant career growth.
They also talk about the importance of building relationships with clients and candidates and the benefits of long-term partnerships. Having clients long-term is a win win for both sides in that both understand the culture and needs almost before their client does. Both also hope to follow candidates throughout their careers and help place them as they grow their skillset.
They emphasize the need for companies to focus on the candidates themselves rather than short-term results. Most companies agree that employees are the #1 importance but then they must take the time to schedule interviews in a timely manner to not lose the right candidate.
They set out to get a new hire placed in 3 to 6 weeks, vs the 6 month norm I've been hearing about.
They also introduced their Brand Cultivator Program, which aims to match startup companies with independent contractors who can help them enter the market. They highlight the need for more affordable options for startups to access sales support and the benefits of cross-exposure in a portfolio of complementary products.
Caitlyn and Jennifer, have extensive experience in the industry and are passionate about helping companies find the right talent. They offer services such as executive search, job board postings, and a brand cultivator program. Booze Biz is focused on building long-term partnerships with their clie
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