Before she changed the world and sold her natural deodorant company for millions of dollars, Jaime Schmidt was a mom mixing batches of essential oils and botanicals in her kitchen, making the rounds at farmer’s markets in Portland, OR, and trying to create something of a unicorn: Natural deodorant that really works. How she cracked the code—and turned her business into a powerful brand—is the fascinating story we explore on the newest episode of The Beauty Closet podcast. (For more, see The Beauty Closet hub.) To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices