In this episode, Candie Hurley discusses the importance of benchmarking within customer experience and briefing programs to ensure that teams are planning, executing, and refining program initiatives that match with current industry standards and business trends.
Episode Highlights:
- Assessing whether your program is behind the curve, playing table stakes, or an industry leader
- Benefits of outside consultation
- Including ‘world-class characteristics’ in your assessment of strengths or gaps in that criteria.
- How to prioritize operational and capital investments.
- Get an example of an industry use case and getting to your ‘aha’ moment.
- Learn what the heck is a '“well-baby” check and why it matters!
Guest Thought Leader:
Candie Hurley
Trainer/Coach/Consultant, Benett Communications
Helping briefing professionals become world class facilitators. Deliver training and coaching to help briefing programs create more impactful customer experiences that strengthen customer relationships, uncover new business opportunities, and accelerate the sales cycle.
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