Dr. Amy Lasater-Wille, Oliver Wyman's Director of Human Insights, shares how insurers can uncover unmet needs to best inform decision-making and create distinct customer experiences. We go ‘beyond the obvious’ as Amy talks about the power of human insights and offers examples of client experiences to help insurers tap into today’s growth opportunities. For more on Reinventing Insurance, visit the Oliver Wyman website www.oliverwyman.com/reinventinginsurance