Why is "Mr." Sachin Khurana selling us Crocin?

The Advertiser's Guide to the Galaxy

07-11-2022 • 8 mins

GSK's Crocin 650 paracetamol features a "Mr. Sachin Khurana" in the print advertisements! "Mr. Sachin Khurana" is wearing a white coat, like the ones worn by doctors. So why is he 'Mr.' and not 'Dr.'?

In this episode of ‘The Advertiser’s Guide To The Galaxy’ Karthik Srinivasan explores the reason behind why GSK's Crocin names a model featured in the print ad, and why he is a 'Mr.' and not a 'Dr.' despite wearing a white coat associated with a doctor.

Tune in to know more!

Check out Youtube video here: https://youtu.be/rEfHTWwJyc4

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