Emami Kesh King recently named Hindustan Unilever’s Indulekha in their ads and claimed, Kesh King is 2 times more effective than Indulekha in reducing hair fall". And "2X effective at half the price"!

How did Indulekha respond? In a really smart way!

Tune in to the ‘Advertiser’s guide to the Galaxy’ to know more!

Ads to refer to:

• https://beast-of-traal.s3.ap-south-1.amazonaws.com/2022/06/keshking-ads.jpg
• https://beast-of-traal.s3.ap-south-1.amazonaws.com/2022/06/kesh-king-digital-ads.jpg
• https://beast-of-traal.s3.ap-south-1.amazonaws.com/2022/06/indulekha-ads-english.jpg
• https://beast-of-traal.s3.ap-south-1.amazonaws.com/2022/06/indulekha-ads-hindustan.jpg

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