How to Create Kick Ass Events, Navigating YC, and More with InEvent Founder Pedro Goes
“We need to manage a 35,000 person meeting in real time where decisions will be made that will end up on the 7:00 PM news,” says Pedro Goes, founder and CEO of InEvent. This software platform provides streamlined features such as video transitions, Q&A, polling, live music and the ability to engage with multiple sites at once to create a more multifaceted, interactive and engaging experience for attendees of remote meetings, events and conferences. It’s been used by drawn government organizations, the United Nations, and large private organizations to conduct mass virtual events where they conduct crucial business like brokering deals, launching new products and driving sales.
Pedro talks about raising money for the company, which he started from scratch while also receiving backing from the prestigious Y Combinator program. Of course, money, both receiving and making, is just there to deploy your vision. What gets him out of bed in the morning is seeing the myriad ways people are using his InEvent software—like broadcasting from the International Space Station.
He’s committed to diversity not out of some sense of timely obligation but because he recognizes that everyone brings a different perspective and fills in each others’ blindspots. Embracing new ideas and new ways not only produces revenue, but creates new possibilities. Tune in to hear what can be learned from both Elvis and Kanye about committing to your passion and giving it your all.
Quotes:
“Nobody can take Zoom or Microsoft Teams anymore because it’s all the same thing– that black background and someone speaking for 2.5 hours. It’s challenging.” (4:50-5:01 | Pedro)
“When we started as a company, we wanted to do everything. We were what customers wanted us to be. That’s good in the beginning but that’s challenging for you to grow. If you’re just following what the customer wants and not being a product, just being a service, and every time you launch a new event, everything’s built from scratch, anyone can do that.” (11:02-11:25 | Pedro)
“That’s how you win the market: by mapping the requirements and deploying a product that’s out of the box that you can use today, and you’re going to be successful with it.” (13:18-13:26 | Pedro)
“At a certain point you have to make a decision about what’s going to be good for you because there are so many good ideas out there that you can actually commit to.” (14:23-14:31 | Pedro)
“America is one of the very few countries where you can actually build a huge business by doing one thing really well. In other countries, it’s hard for you to do that because there is no ecosystem. So, if you work too long on one piece, then the other nine pieces for the whole solution are not there. In America, you actually have the opportunity to build one piece really well, because there is an ecosystem that supports you because it’s all integrated. So, that’s really good.” (14:57-15:26 | Pedro)
“Once you are with a company of a 150 people or more, you have to have a process, your power as one single person doesn’t scale without processes (26:45-26:58 | Pedro)
Connect with Brendan Dell:
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Buy a copy of Brendan’s Book, The 12 Immutable Laws of High-Impact Messaging: https://www.indiebound.org/book/9780578210926
Connect with Pedro Goes and InEvent:
LinkedIn: Pedro Goes
https://inevent.com/en/home.php
Check out Pedro’s recommended reads:
How to Be Rich by J. Paul Getty
https://www.indiebound.org/search/book?keys=J+Paul+Getty
An Incredible Dream: Ralph Roberts and the Story of Comcast by William Novak
https://www.amazon.com/Incredible-Dream-Ralph-Roberts-Comcast
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