#62. Predatory Marketing, Finding Resources in Healthcare, and a Mission to Help New Parents with Andrea Ippolito (founder of SimpliFed)
Today’s guest is an incredibly smart & talented founder — who did this interview 2 weeks after having a baby!
Andrea Ippolito is the founder of SimpliFed, a telehealth company offering support for baby feeding. This company comes from real problems Andrea has faced while being a mom to (now) 3 little kiddos.
She previously started a company in 2012, it got acquired in 2016, and she has a Master of Engineering from both Cornell and MIT.
We talk about how to sort through research (and avoid targeted/predatory marketing), starting multiple companies, and her career in the healthcare space.
There’s so much to learn in this one! Give it a listen.
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Show Notes:
(04:03) - SimpliFed, founded on lived experience
(11:30) - Predatory marketing, validating research, and working through the noise
(25:45) - Andrea’s relationship with her health, having worked in healthcare for a while
(34:45) - Hobbies around networking
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Links:
* simplifed.com
* Insta/Twitter: @simplifedbaby
* https://www.linkedin.com/in/andreakippolito/
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If you liked the episode, subscribe for more!
Let’s chat: reach me at armand@playhardpodcast.com
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