Legally in Business: Quick intellectual property and business law topics and tips

Julie King

Learn about important intellectual property and business law issues every small business owner needs to know about. Julie King is a licensed patent attorney who also practices intellectual property, business, and estate planning law. She loves talking about how tools like patents, trademarks, copyright, trade secrets, and more can be used to protect a business and brand, be used to help them grow, and become highly valuable business assets on their own. read less
Business

Episodes

Honey Gotta Strike a Plan: What You Should Do To Clear Your Trademarks
2d ago
Honey Gotta Strike a Plan: What You Should Do To Clear Your Trademarks
Here's a bite-sized portion of my main episode this week, also with apologies to Iggy Pop and the Stooges. This clip focuses on what you SHOULD do to clear your trademarks.Before locking in a business name, brand name, or logo (or if you’re already using one and aren’t 100% confident it’s clear), here’s what you should do to avoid nasty problems:1. Talk to an experienced trademark attorney about the strength of your name or logo. If there are problems that are obvious to them through their years of experience, they can advise you on what to do.2. Once your trademark attorney has made sure there aren’t any obvious problems, have them conduct a comprehensive clearance search and analyze the results.3. Discuss the results and analysis with the attorney and use that legal insight to make an informed business decision.A good trademark attorney won’t just tell you what’s taken; they’ll tell you what’s risky, what’s defensible, and how to move forward strategically.Think of a comprehensive clearance search as insurance for your business and brand. You’re investing time, energy, and money into building something meaningful. Don’t gamble on a name or logo that could get you into legal hot water.Instead, take the time now to make sure your name and logo are not only memorable, but legally yours.#trademark #trademarks #trademarklaw #trademarklawyer #trademarkattorney #trademarklawfirm #iplaw
Search or Destroy? How a Thorough Trademark Clearance Search can Prevent Destruction for your Business
6d ago
Search or Destroy? How a Thorough Trademark Clearance Search can Prevent Destruction for your Business
If you’re picking a name or logo for your business or product or using one you’re not sure is clear to use, you might be standing at a crossroads, unsure of what to do: keep going full steam ahead with that clever name you love, or hit pause until you’re sure you’re not infringing on someone else’s trademark?This decision isn’t just about branding. It could make or break your business.With my apologies to Iggy Pop and The Stooges, let me tell you how to save your business’ soul with a proper, thorough trademark clearance search done by an experienced trademark attorney, especially before printing packaging, launching your website, or investing in social media ads.Here's what I cover in this video:1. Look Out Honey, 'Cause I’m Using Technology to Do a Proper Trademark Clearance Search2. Don’t Search and Destroy: Why a DIY Search Isn’t Enough3. No Fun: The Cheap Online Trademark Service Trap4. Gimme Danger: What Happens If You Get It Wrong5. Honey Gotta Strike a Plan: What You Should Do InsteadIf you’re launching, growing, or just unsure whether your business/brand name or your logo are truly protected, let’s talk. I help entrepreneurs across the U.S. make smart, legally sound decisions about names and logos. If you’d like to consult with me, you can use my contact form or you can book a consultation online at kingpatentlaw.com or by calling my office at 312-596-2222 or 217-714-8558. Please check out the other posts and pages on my website for more information on patents and other intellectual property and business law issues.#trademark #trademarks #trademarklaw #trademarklawyer #trademarkattorney #trademarklawfirm #iplaw
Running on Empty: 5 Common Mistakes DIY Applicants Make on Provisional Patent Applications (and How to Avoid Them)
21-07-2025
Running on Empty: 5 Common Mistakes DIY Applicants Make on Provisional Patent Applications (and How to Avoid Them)
Filing a provisional patent application can be a smart, strategic move for inventors, but only if it's doneright. Unfortunately, many DIY filers treat the process like it's just a placeholder or a quick form to “get something on file.” The truth? Many DIY inventors make critical mistakes in provisional applications that cost them patent rights down the road.Let’s break down the 5 most common mistakes inventors make when filing a provisional patent application themselves—and how to avoid them. Here's what I'm covering in today's episode:1: Not Describing the Invention in Sufficient Detail2. You Can’t Go Back: Treating It Like a Placeholder that Doesn’t Matter3. The Pretender: Using Overly Broad or Ambiguous Language4. Show Me the Way: Failing to Include Drawings or Diagrams5.Slip Slidin’ Away: Assuming a Provisional Patent Application = Patent Pending Protection ForeverFor What It’s Worth: Your Idea Deserves More Than a Deficient Provisional Application FilingIf you’d like to consult with me, you can use my contact form or you can book a consultation online at kingpatentlaw.com or by calling my office at 312-596-2222 or 217-714-8558. Please check out the other posts and pages on my website for more information on patents and other intellectual property and business law issues.#patent #patents #provisionalpatent #iplaw #patentattorney #patentlaw #patentlawyer
It’s Never Enough Just to . . . Register Your Business Name with the Secretary of State
07-07-2025
It’s Never Enough Just to . . . Register Your Business Name with the Secretary of State
Starting a new business is exciting—you pick a great name, file your registration with the state, and boom! You’re official. But here’s the catch: just because you’ve registered your business name with your state doesn’t mean you actually own the rights to that name. Using it with the public may even be trademark infringement. No joke! In this episode, I talk about the following issues:✅The Business Name on Your Formation Documents vs. Trademark Rights: What’s the Difference?✅ Don’t Let the State Let You Down: The Risk of Unintended Trademark Infringement (why state registration of a business provides ZERO assurance that 1. the name is available to you to use as a trademark, and 2. the registered name isn’t infringing someone else’s trademark rights.)✅ Get Up to Speed: How to Clear and Protect Your Business Name: 1. Have a Trademark Search Done By an Experienced Trademark Attorney 2. Document Your Trademark Use3. Apply to Register a Trademark✅ Something to Rely On: Trademark Clearance and Registration, NOT Business Formation DocumentsRegistering your business name with the state through your formation documents is a good first step in protecting your business name, but all it means is that there isn’t an identical business name in your state. That doesn’t mean no other business has that name or one confusingly similar to it, so it doesn’t mean you have trademark rights to it or that you won’t be committing trademark infringement by using it with the public.Having a thorough trademark search by an experienced trademark attorney can help you pick a non-infringing name you can make sure isn’t trademark infringement and that you can secure as yours through trademark registration. Trademark search and application for registration before committing to a business name is a worthy investment that will help you secure your brand, avoid legal trouble, and save time and money down the road. You can even have a search done and apply for registration long after you’ve been in operation, as long as that search doesn’t turn up anything problematic. If it does, you can work with a trademark attorney on quietly rebranding asap.Now that you know these trademark facts, you know it’s truly never enough to rely on your secretary of state’s office for trademark clearance or protection and you’re ready to start working with an experienced trademark attorney to know and protect your rights to your business name. If you’d like help with trademarks, let’s talk. Please go to kingpatentlaw.com to book a consultation, call my office at 312-596-2222 or 217-714-8558, or email me at julie@kingpatentlaw.com.