Raissa Pardini | multi-disciplinary designer, type artist, art director

Raissa Pardini is a multi-disciplinary designer, type artist, and art director hailing from Tuscany, Italy, currently based in London but previously active in Berlin and Glasgow. As a musician, DJ and record collector, and overall music expert, Raissa mainly works for clients from the music industry, including artists and bands like Paul Weller, Maneskin, Idles, Khruangbin and many more.

Raissa also expanded beyond music and has collaborated with brands such as Adobe, MTV, and Dr Martens, while also getting some of her work acquired by the V&A museum in London.

In the interview, Raissa explores her creative process and general approach to working with artists/bands and also shares some crucial advice for emerging artists looking to find their brand identity and visual approach - with a focus on social media content.