Short Episode There are too many confusing terms in a content creation. Let's define them. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠.

Short Episode I lay done the process for content creation. Over the next couple of weeks we will fully automate this process. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠.

Short Episode Let's create a draft with AI, but there is a catch. Find the prompts in this Google Doc. It will be updated frequently. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠.

Short Episode We discuss the need for automation. I narrate how i got into automation around 2006. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠.

Short Episode Here is an example of creating a strategy for a lead generation campaign. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠.

Short Episode Summarising the steps we have discussed over the past 6 days. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠.

Short Episode Find your clients and be relevant to them. Where do you find your clients? Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠.

Short Episode : Competition can take away your leads if you don't understand at what stage of sophistication the market is at. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠.

Short Episode Do your clients understand their problem well enough? Use level of awareness framework to analyse where they stand. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠.

Short Episode Understanding client Demographics and behaviours are not enough to create a good lead generation system. You have to understand their problems, struggles, and hurdles in solving them Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠.

Short Episode All the customer research is a waste of time, if you have not studied thing one thing. Over many centuries this one thing is true about humanity. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠.

Short Episode: Here is a framework and method to make your lead generation campaign more robust. Part 1 of the series. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠.

Short Episode - The endless game of business requires a different mindset than the games we have been taught to play. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily newsletter here

A short episode pondering about social media followers and if they can become clients in the future. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily newsletter here

Effective communication forms the bedrock of successful client relationships, enabling businesses to not only attract new clients but also maintain those valuable connections over the long term. So, why is this topic so crucial? Well, think about it – whether you're a consultant, a marketing agency, a legal firm, or any other type of professional service provider, your clients rely on you for your expertise, guidance, and results. And how do you deliver all of that? Through communication! Throughout this episode, we'll be unraveling the intricacies of client-centric communication. We'll explore its various dimensions, its significance in different stages of the client relationship lifecycle, and even tackle the challenging aspect of communicating bad news.

Here is a quick and rapid fire introduction to the issues around marketing and selling professional services. Whether you are a management consulting, corporate lawyer, wealth manager, or a digital marketer, the issues surrounding selling intangible services are similar across many industries. In the first episode, we discuss the issues, suggest some solutions, and give a few examples of when not to sell the services.