Jun 15 2023
Ralph Velasco, The Continental Drifter: A Unique Travel Experience
Summary: In this episode of the Level Up Leader podcast, Ralph Velasco discusses his two travel brands and how he creates cultural tours that cater to photography enthusiasts. He also shares his story of becoming a travel photographer and tour organizer, along with his tips on setting clear client expectations and over-delivering on promises.
Key Points: • Ralph recently created a YouTube channel called The Continental Drifter, where he shares travel and photography tips for baby boomers and Gen X travelers. • Ralph's favorite trips are the Treasures of Armenia and the Republic of Georgia, and Mexico's Copper Canyons, which are somewhat off the beaten path but accessible and really exotic and unique. • Ralph believes in setting clear expectations and never over-promising but over-delivering in his business. • Cultural tours with a focus on photography appeal to people who want to experience a place's unique culture while taking great photos. • All people, including those with smartphones, can enjoy cultural tours; it's not just for people with fancy cameras. • Ralph's websites, photo enrichment.com, allal.com, and aag.com, offer trips focused on the Mediterranean and culture. • Trips from Ralph's umbrella brand, Continental Drifter, offer incredible experiences in cuisine, wine, and beautiful locales.
Best Quotes: 02:06 - 02:25 • "These aren't photo workshops where it's 12 hours a day, every sunrise, sunset photography. So these are very casual and I, I created these trips as sort of a hybrid between, I would call it a photo tour, which isn't quite a photo workshop, but that and a regular trip." 03:40 - 04:01 • "And so we spend the entire trip in one, maybe two locations and instead of, like I said, going around an entire country or region and spending eight hours in a vehicle getting from place to place, we pack and unpack once, and then we do little day trips that might be 30 minutes to an hour away." 13:35 - 13:45 • "People are gonna come on trips where they either can learn something or there's an activity like photography or learn a language or food."
About Ralph:Ralph Velasco is a U.S.-based travel photography instructor, author, and international guide who has organized and led over 120 international tours and more than 100 domestic tours in the United States. His international trips have included Armenia & the Republic of Georgia, Egypt, Morocco, the Adriatic, Central Europe, Iceland, Bhutan & Nepal, Vietnam, Cambodia, India, Spain, Portugal, Tuscany, Romania, Mexico’s Copper Canyon, Turkey, and other locations. Ralph is an award-winning travel photography blogger, podcast host, and public speaker, and for more than 14 years, he’s been the Founder and CEO (Chief Experience Officer) of PhotoEnrichment Adventures.
Social: http://youtube.com/continentaldrifter https://www.facebook.com/thecontinentaldrifter https://www.instagram.com/ralphvelasco/ https://twitter.com/ralphvelasco https://www.pinterest.com/continentaldrifter/ To learn more about the podcast, please visit: Level Up Leader Facebook Group Teams.Coach Facebook Page Michael King Facebook Page Michael King Instagram Michael King LinkedIn YouTube