Leveraging News For Retail Marketing

Stars of PR

08-11-2012 • 56 mins

How do you plan a store opening during Frankenstorm Hurricanes and Presidential Elections? Connect to the news and inject creativity! SARAR Sunset Plaza’s store manager discusses strategy. The elegant European clothing store, SARAR Sunset Plaza sells the absolute best in modern menswear ranging from business casual to formal. Currently stocking designs for fall/winter 2012/2013, SARAR’s upscale products include jeans, jackets, suits, blazers, pants, shoes, ties, formalwear (black tie) and accessories. SARAR international has enjoyed global success since 1944 and is now aggressively rolling out stores in the United States. SARAR Man has boutiques in Manhattan, Chicago, New Jersey, Nevada, Dallas and Washington, D.C.

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