Counterfeit Chronicles: Safeguarding Industries

Vikas Jain, CEO & Founder Acviss Technologies

Dive into the world of Counterfeit Chronicles, where we unravel the complexities of counterfeit challenges across various sectors and industries. Join us in exploring innovative solutions, expert insights, and real-world stories that shape the landscape of brand protection with Vikas Jain, the visionary founder of Acviss. Subscribe now to stay informed and secure in an ever-evolving business environment read less
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Episodes

Crop Protection: Unveiling Anti-Counterfeit Solutions for Fake Pesticides
Dec 5 2023
Crop Protection: Unveiling Anti-Counterfeit Solutions for Fake Pesticides
Explore the frontline of agricultural defense in our podcast series. From revealing counterfeit pesticide threats to introducing innovative anti-counterfeit solutions, join us to safeguard harvests and ensure the authenticity of agricultural inputs. Tune in to stay informed and protect your crops. Join Vikas, CEO and Founder of Acviss, in an insightful conversation with Nikhil, the host, as they delve into the world of anti-counterfeiting solutions within the agricultural input sector. Vikas, at the helm of Acviss, oversees a suite of tools, including Certify and Origin for anti-counterfeiting, Bonus for Loyalty Management, Assist for Warranty Management, and Truviss for Online Brand Protection. In this engaging discussion, Vikas and Nikhil shed light on the pervasive challenges posed by counterfeit products, specifically in fertilizers, insecticides, and pesticides. The dialogue unfolds with a focus on the far-reaching impact of counterfeiting on brands, revenue, and the environment. Vikas emphasizes the need for a comprehensive approach, integrating technology, communication, and marketing strategies to effectively combat counterfeit products in the agricultural supply chain. Listeners will gain valuable insights into the role of technology, such as non-cloneable technologies, AI, and ML, in preventing counterfeiting. The podcast also addresses evolving industry trends and provides actionable strategies for brand protection, including loyalty programs, incentivizing distributors, and enhancing communication with consumers. For brand managers, marketers, and those concerned about the environmental and health consequences of counterfeit agricultural products, this podcast serves as a comprehensive guide. Tune in to Vikas and Nikhil as they navigate the complexities of brand protection in the agricultural sector, offering practical solutions and a glimpse into the future of anti-counterfeiting measures.
Seed Security Unveiled: Navigating the Battle Against Counterfeits in the Agricultural Supply Chain
Dec 1 2023
Seed Security Unveiled: Navigating the Battle Against Counterfeits in the Agricultural Supply Chain
Join us in this engaging episode as Vikas CEO and Founder of Acviss, a leading expert from Acviss, sits down with Nikhil to unravel the complexities of seed supply chains, counterfeiting challenges, and the innovative solutions employed by Acviss in the battle against fraudulent practices. Key Highlights: Counterfeiting Impact: Vikas discusses the serious repercussions of counterfeit seeds on health, crops, and the environment, emphasizing the need for robust anti-counterfeiting measures.Government Regulations and Subsidies: Explore the dynamics between government regulations, subsidies, and the importance of tracking products to ensure proper subsidy allocation.Technological Advances: Vikas shares insights into the technological advancements implemented by Acviss, including blockchain and traceability solutions, to ensure transparency in seed distribution.Digital Twin and Track-and-Trace: Learn about the concept of a digital twin and how Acviss provides end-to-end solutions for tracking product provenance in the seed supply chain.Brand Protection Strategies: Gain valuable insights into the strategies employed by brand protection teams to safeguard against counterfeiting and fraudulent activities.Role of Rewards Programs: Discover how rewards programs play a pivotal role in encouraging farmers to adopt technology and actively verify the authenticity of their seed products.Integration with ERP Systems: Vikas explains the seamless integration of brand protection technologies with existing ERP systems, ensuring a streamlined and efficient operation.Impact and Future Strategies: Delve into the positive impact of Acviss solutions on combating counterfeiting and get a glimpse of future strategies to stay ahead in this ever-evolving landscape. This podcast provides an in-depth exploration of the challenges faced by the seed industry and how Acviss is at the forefront, providing solutions to protect the integrity of supply chains and foster consumer trust. For more information and to connect with Acviss, visit www.acviss.com.