S01E05 - Revisiting Election 2023 with Labour's PR Provider

Aotearoa Tomorrow

Dec 21 2023 • 44 mins

Hunch.co.nz

Welcome to Aotearoa Tomorrow. I’m Arthur Falls. Today we have Michael Goldthorpe, a managing partner of the PR firm Hunch. Hunch was involved in developing the Labour party’s PR strategy for their unsuccessful reelection campaign this year so hearing about how Michael views the campaign is really valuable. It is rare to get a deep analysis of any competition from a losing side and doubly rare to get one from a Public relations specialist as candid as Michael so this is a rare treat. I’ll quickly mention that Michael is a very strong Labor supporter so that colours his perspectives of events. He also uses the word “we” to refer to both Hunch and Labour’s activities. He’s on their team politically so it makes sense in a casual conversation about the election, which this interview was, but it can be a bit confusing because he also runs hunch which provides professional services to Labour. That’s a disclaimer I wanted to start with.

You Might Like

Interpreting India
Interpreting India
Carnegie India
India’s Reforms Story
India’s Reforms Story
Mint - HT Smartcast
Ombudspodden
Ombudspodden
Ombudet for barn og unge i Viken
Câmara de Vereadores de Saloá
Câmara de Vereadores de Saloá
Câmara de Vereadores de Saloá
Politica empelota
Politica empelota
Politica empelota
TCRA Tanzania
TCRA Tanzania
TCRA Tanzania
The Performance Audit Report
The Performance Audit Report
Conor McGarrity and Yusuf Moolla
Stealthconversation
Stealthconversation
Stealthconversation
Museum Lecture Series
Museum Lecture Series
National Museum of the U.S. Air Force
Prefeitura de Agudos
Prefeitura de Agudos
Prefeitura de Agudos
Aberdeen Proving Ground's Hidden History
Aberdeen Proving Ground's Hidden History
U.S. Army Communications-Electronics Command