This week Mike discusses community impact with Barbara Hauser, Senior Community Relations Manager for Procter & Gamble. Community engagement must move beyond the walls (or network) of your business. Listen now to learn why community engagement is a key ingredient in your organizational recipe for success.
Community engagement is a key part of P&G’s global strategy and success. Barbara explains:
Why their role in the community is key to their success; (2:17)
What their engagement looks like in vastly different parts of the world; and
How they find the pulse of the community and respond to it. (5:57)
Procter and Gamble takes engagement and community very seriously. Barbara shares her views as an employee about a campaign series that was created after the social unrest in May 2020. (11:15)
Barbara also shares several other community projects with which P&G partners. Listen now to hear why transforming community is vital to business. (13:20)
Mike and Barbara share personal stories about a blighted neighborhood in Cincinnati, and how P&G leadership played a role in the total transformation of Over The Rhine to be one of the gems of the Queen City’s crown. (16:24)
Finally, Barbara shares how her role and strategy to connect with communities has changed since COVID-19. She discusses how they have shifted to keep people engaged in a safe way.
Click here to view P&G’s campaign “Take On Race”.
#leadership
#talentmagnet
#communityrelations
#engagement
#transformingcommunity