Building the JYM Brand with Dr. Jim Stoppani

JYM LYFE

May 17 2022 • 1 hr 3 mins

Episode 7: Building the JYM Brand with Dr. Jim Stoppani

In this episode, Mike McErlane spends some facetime with Dr. Jim Stoppani to discuss how they built the JYM Brand. Stemming from the golden era of fitness publishing at Muscle & Fitness Magazine combined with a responsibility to educate those who are willing to listen, Dr. Stoppani forever changed the direction of the supplement industry.


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