“…the objective of getting into a start-up should not only be to raise capital but instead to build something meaningful and disruptive”. In this episode, join Arjun as he talks to Hitesh Dhingra – the start-up man of the D2C ecosystem. Hear Hitesh’s journey as he talks about his various stints building Letsbuy, Tyroo, Truly Madly and eventually the Man Company. Hitesh talks about how he decided men’s grooming as a category, stumbling blocks along the way and then eventually cracking the code in this space. Learn specifically about creating unforgettable marketing campaigns and building an empowered team to propel the growth of an organization.