Biz update Nurturing leads… or just being human | Ep 9

Empire Secrets with Mariana Henninger

Oct 19 2023 • 25 mins

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On this episode of “Empire Secrets”, I'm sharing some thoughts straight from the heart. I recently attended an incredible networking call and had an epiphany about how we approach connecting with our audience.

We often hear the term " NURTURING LEADS " – but it’s time we rethink this. Instead of seeing people as leads, it seems so much more holistic to see people as unique individuals with stories, dreams, and ambitions.

It's about building REAL CONNECTIONS, not just leads that need to be nurtured.

Also, some news! I'm thrilled to announce an upcoming masterclass, "How to Leverage Your Story to Build Trust Faster and 10x Your Sales."

It's basically going to have you working IN REAL TIME ⏰ with me **LIVE** 💁🏼‍♀️ in the class on how to identify exactly which story you should tell, **how to tell it**

I'm packing in the proprietary and foundational work that I do with clients at the beginning of my Brand Video ELITE program, delivered in a workshop that'll be SUPER hands-on. 🤌🏻

Follow and DM me on Instagram @brandmagnetic, and I'll send you an invite!

If we haven't yet - let's connect on Instagram! Find me at