High Intensity Business

Lawrence Neal

High Intensity Business is a high intensity strength training and strength training business podcast offering content to help you realise your health goals, become a great personal trainer, and build a successful HIT business. Content includes training protocols, workouts, exercise science, nutrition, and biohacking. From a HIT business perspective, we cover personal training, coaching, startup, sales, marketing, operations, systems, hiring, scaling, etc. Guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Patty Durell, Walter Vendel, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Joe Cirulli, Dorian Yates, Simon Melov PhD, Roger Schwab, Simon Shawcross, and many more. read less

395 - How to Get Corporate Speaking Opportunities to Grow your HIT Business
14-12-2022
395 - How to Get Corporate Speaking Opportunities to Grow your HIT Business
Sherri McMillan is a fitness columnist, author, and owner of Northwest Personal Training in Vancouver, Washington, awarded both the Better Business Bureau’s Business of the Year and the Chamber of Commerce Community Builder award.   Sherri has more than 30 years of experience in the fitness industry and has presented hundreds of workshops and worked with thousands of fitness leaders worldwide. Over her career, she received numerous awards: the 2010 International CanFitPro Fitness Presenter of the Year, 2006 IDEA Program Director of the Year, Inaugural IDEA Personal Trainer of the Year, 1998 Canadian CanFitPro Presenter of the Year. Check out Northwest Personal Training & Fitness Education In this episode, Sherri talks about external marketing tactics, creating a marketing calendar, calculating your marketing budget, how to get corporate speaking engagements, how to deliver an effective presentation, and much more. Let Lawrence help you achieve your HIT business goals in 2023 This episode is brought to you by StrengthPortal Are you still using pen, paper, and spreadsheets? Do you worry about providing inconsistent workout experiences that disappoint your clients and stifles the growth of your business? Don’t put up with tools that frustrate you! Join industry heavyweights like Discover Strength, MedX Precision Fitness, and many others and start using Strength Portal to easily track workouts, deliver consistently high-quality client experiences, and scale your business painlessly and grow faster — go to StrengthPortal.com/HighIntensityBusiness and try StrengthPortal now. For all of the show notes, links, and resources - Click Here
394 - How to Strength Train Athletes, Locking out on the MedX Chest Press, and Using Supports for Nautilus Machines (Q&A with Tim Ryan)
07-12-2022
394 - How to Strength Train Athletes, Locking out on the MedX Chest Press, and Using Supports for Nautilus Machines (Q&A with Tim Ryan)
Tim Ryan (info @ stronglifetraining.com) is a Master Super Slow instructor and the owner of Strong Life Personal Training in Barrington, Illinois. Aside from personal training, Tim offers mentoring, workshops, and seminars for studio owners.   In this episode, Tim joins me for another Q&A where he addresses how to strength train athletes, how to sell high intensity strength training to athletes, locking out on the MedX Chest press, using supports for MedX and Nautilus machines, and much more. Grow your HIT Business when you join HIT Business Memberships Listen to other episodes with Tim Ryan: High Intensity Fundamentals Series  Q&A with Tim Ryan – Part 1 Q&A with Tim Ryan – Part 2 This episode is brought to you by StrengthPortal Are you still using pen, paper, and spreadsheets? Do you worry about providing inconsistent workout experiences that disappoint your clients and stifles the growth of your business? Don’t put up with tools that frustrate you! Join industry heavyweights like Discover Strength, MedX Precision Fitness, and many others and start using Strength Portal to easily track workouts, deliver consistently high-quality client experiences, and scale your business painlessly and grow faster — go to StrengthPortal.com/HighIntensityBusiness and try StrengthPortal now. For all of the show notes, links and resources - Click Here
391 - How to Make Money in Fitness with High-Intensity Personal Training
23-11-2022
391 - How to Make Money in Fitness with High-Intensity Personal Training
In this episode, I share with you the lessons I’ve learned from recording hundreds of podcasts with fitness business experts and the evidence available to support why you should seriously consider a HIT fitness business (or double down if you already have one). We'll talk about what High Intensity Training (HIT) really is, why this fitness business concept is very lucrative, the action steps involved in starting a successful HIT business, the challenges you might come up against, and much more. Grow your HIT studio client base This episode is brought to you by StrengthPortal You need a single software platform that enables your trainers to deliver consistent high quality workouts, track client progress, and scale your business. The problem is you’re still using pen and paper or basic spreadsheets to run your business, which leads to poor client experiences, inaccurate tracking, and prevents you from growing your business, making you feel frustrated. StrengthPortal understand your challenge and have worked closely with the HIT industry to create a software platform to manage and scale your niche business. You can integrate with Mindbody, manage a standardized exercise and workout library for your team, track workouts effectively, and produce client reports at the click of a button. StrengthPortal is used by multiple businesses in the High Intensity Strength Training community, namely Discover Strength, Smart Strength Austin, MedX Precision Fitness, and more. Starting with StrengthPortal is super simple: Sign up for the best package for your businessLet Strength Portal take the load off and help onboard your business onto the platform.Start delivering consistent workout experiences, and scale your business to the next level. To help support the podcast, go to StrengthPortal.com/highintensitybusiness, and sign up now, so you can stop feeling frustrated about your business, and start to scale your business to its true potential. For all of the show notes, links and resources - Click Here
390 - What are the Benefits of Nautilus and MedX Equipment Modification for your Business? (Q&A with Tim Ryan)
16-11-2022
390 - What are the Benefits of Nautilus and MedX Equipment Modification for your Business? (Q&A with Tim Ryan)
Tim Ryan (info @ stronglifetraining.com) is a Master Super Slow instructor and the owner of Strong Life Personal Training in Barrington, Illinois. Aside from personal training, Tim offers mentoring, workshops, and seminars for studio owners.  In this episode, Tim joins me for Part 15 of our HIT Fundamentals Series — we take more of a Q&A approach to this one, and Tim answers your questions on using full range of motion, HIT vs Higher-Volume Training, cost/benefit of Nautilus and MedX equipment modifications, and much more.   Listen to Parts 1 to 14: 352 – The History and Philosophy of HIT (The High Intensity Training Fundamentals Series) 354 – How to Articulate the Benefits of HIT (The High Intensity Training Fundamentals Series - Part 2) 358 – Movement Speed (The High Intensity Training Fundamentals Series - Part 3) 360 – The Optimal Window for Time Under Load and Time To Concentric Failure (The High Intensity Training Fundamentals Series - Part 4) 361 – How to Determine the Optimal Resistance Level (The High Intensity Training Fundamentals Series - Part 5)  363 – The Assumed vs the Real Objective of Exercise, How to Coach Correct Form, Head and Neck Position, and Breathing (The High Intensity Training Fundamentals Series - Part 6) 366 – How to Design Exercise Programs and Manage Progression and Recovery (The High Intensity Training Fundamentals Series - Part 7) 368 – The  Six Factors of Functional Ability (The High Intensity Training Fundamentals Series - Part 8) 370 – Will You Get Fit Doing HIT? (The High Intensity Training Fundamentals Series - Part 9) 380 – What is the Difference Between Exercise and Recreation? (The High Intensity Training Fundamentals Series - Part 10) 382 – How Does HIT Help You Lose Fat (The High Intensity Training Fundamentals Series with - Part 11) 385 – The Ideal Exercise Environment Pt. 1 (The High Intensity Training Fundamentals Series - Part 12) 387 – The Ideal Exercise Environment Pt. 2 (The High Intensity Training Fundamentals Series - Part 13) 389 – How to Prevent and Alleviate Exercise-Induced Headache (The High Intensity Training Fundamentals Series - Part 14)   Maximize your high intensity training business revenue This episode is brought to you by StrengthPortal Are you still using pen, paper, and spreadsheets? Do you worry about providing inconsistent workout experiences that disappoint your clients and stifles the growth of your business? Don’t put up with tools that frustrate you! Join industry heavyweights like Discover Strength, MedX Precision Fitness, and many others and start using Strength Portal to easily track workouts, deliver consistently high-quality client experiences, and scale your business painlessly and grow faster — go to StrengthPortal.com/HighIntensityBusiness and try StrengthPortal now. For all of the show notes, links and resources - Click Here
389 - How to Prevent and Alleviate Client Exercise-Induced Headache - The High Intensity Training Fundamentals Series with Tim Ryan - Part 14
09-11-2022
389 - How to Prevent and Alleviate Client Exercise-Induced Headache - The High Intensity Training Fundamentals Series with Tim Ryan - Part 14
Tim Ryan (info @ stronglifetraining.com) is a Master Super Slow instructor and the owner of Strong Life Personal Training in Barrington, Illinois. In addition to personal training, Tim offers mentoring, workshops, and seminars for studio owners.   In this episode, Tim joins me for Part 14 of our HIT Fundamentals Series where we discuss exercise-induced headaches (EIH), its symptoms and causes, client awareness and education, how to manage EIH, and much more.  Listen to Parts 1 to 13: 352 – The History and Philosophy of HIT (The High Intensity Training Fundamentals Series) 354 – How to Articulate the Benefits of HIT (The High Intensity Training Fundamentals Series - Part 2) 358 – Movement Speed (The High Intensity Training Fundamentals Series - Part 3) 360 – The Optimal Window for Time Under Load and Time To Concentric Failure (The High Intensity Training Fundamentals Series - Part 4) 361 – How to Determine the Optimal Resistance Level (The High Intensity Training Fundamentals Series - Part 5)  363 – The Assumed vs the Real Objective of Exercise, How to Coach Correct Form, Head and Neck Position, and Breathing (The High Intensity Training Fundamentals Series - Part 6) 366 – How to Design Exercise Programs and Manage Progression and Recovery (The High Intensity Training Fundamentals Series - Part 7) 368 – The  Six Factors of Functional Ability (The High Intensity Training Fundamentals Series - Part 8) 370 – Will You Get Fit Doing HIT? (The High Intensity Training Fundamentals Series - Part 9) 380 – What is the Difference Between Exercise and Recreation? (The High Intensity Training Fundamentals Series - Part 10) 382 – How Does HIT Help You Lose Fat (The High Intensity Training Fundamentals Series with - Part 11) 385 – The Ideal Exercise Environment Pt. 1 (The High Intensity Training Fundamentals Series - Part 12) 387 – The Ideal Exercise Environment Pt. 2 (The High Intensity Training Fundamentals Series - Part 13)   Build a thriving personal training studio This episode is brought to you by StrengthPortal You need a single software platform that enables your trainers to deliver consistent high quality workouts, track client progress, and scale your business. The problem is you’re still using pen and paper or basic spreadsheets to run your business, which leads to poor client experiences, inaccurate tracking, and prevents you from growing your business, making you feel frustrated. StrengthPortal understand your challenge and have worked closely with the HIT industry to create a software platform to manage and scale your niche business. You can integrate with Mindbody, manage a standardized exercise and workout library for your team, track workouts effectively, and produce client reports at the click of a button. StrengthPortal is used by multiple businesses in the High Intensity Strength Training community, namely Discover Strength, Smart Strength Austin, MedX Precision Fitness, and more. Starting with StrengthPortal is super simple: Sign up for the best package for your businessLet StrengthPortal take the load off and help onboard your business onto the platform.Start delivering consistent workout experiences, and scale your business to the next level. To help support the podcast, go to StrengthPortal.com/highintensitybusiness, and sign up now, so you can stop feeling frustrated about your business, and start to scale your business to its true potential. For all of the show notes, links and resources - Click Here
388 - How to Run Small Group Training with Mike Lipowski
02-11-2022
388 - How to Run Small Group Training with Mike Lipowski
Mike Lipowski is an author, coach and Co-Founder of Pure Physique along with his wife, Corrie-Beth. They help high-performers and busy parents transform their bodies without calorie-counting or cardio by combining time-efficient resistance training with custom meal planning and mindset coaching.  Own a Pure Physique Franchise  In this episode, Mike talks about the concept of small group training, its advantages and benefits, scheduling group classes, the how-tos of conducting group training sessions, and much more.  Generate more clients  This episode is brought to you by StrengthPortal You need a single software platform that enables your trainers to deliver consistent high quality workouts, track client progress, and scale your business. The problem is you’re still using pen and paper or basic spreadsheets to run your business, which leads to poor client experiences, inaccurate tracking, and prevents you from growing your business, making you feel frustrated. StrengthPortal understand your challenge and have worked closely with the HIT industry to create a software platform to manage and scale your niche business. You can integrate with Mindbody, manage a standardized exercise and workout library for your team, track workouts effectively, and produce client reports at the click of a button. StrengthPortal is used by multiple businesses in the High Intensity Strength Training community, namely Discover Strength, Smart Strength Austin, MedX Precision Fitness, and more. Starting with StrengthPortal is super simple: Sign up for the best package for your businessLet Strength Portal take the load off and help onboard your business onto the platform.Start delivering consistent workout experiences, and scale your business to the next level. To help support the podcast, go to StrengthPortal.com/highintensitybusiness, and sign up now, so you can stop feeling frustrated about your business, and start to scale your business to its true potential. For all of the show notes, links and resources - Click Here
387 - The Ideal Exercise Environment (Part 2) - The High Intensity Training Fundamentals Series with Tim Ryan - Part 13
26-10-2022
387 - The Ideal Exercise Environment (Part 2) - The High Intensity Training Fundamentals Series with Tim Ryan - Part 13
Tim Ryan (info @ stronglifetraining.com) is a Master Super Slow instructor and the owner of Strong Life Personal Training in Barrington, Illinois. Aside from personal training, Tim offers mentoring, workshops, and seminars for studio owners. Let Tim help you modify and upgrade your equipment Listen to Parts 1 to 12: 352 – The History and Philosophy of HIT (The High Intensity Training Fundamentals Series) 354 – How to Articulate the Benefits of HIT (The High Intensity Training Fundamentals Series - Part 2) 358 – Movement Speed (The High Intensity Training Fundamentals Series - Part 3) 360 – The Optimal Window for Time Under Load and Time To Concentric Failure (The High Intensity Training Fundamentals Series - Part 4) 361 – How to Determine the Optimal Resistance Level (The High Intensity Training Fundamentals Series - Part 5)  363 – The Assumed vs the Real Objective of Exercise, How to Coach Correct Form, Head and Neck Position, and Breathing (The High Intensity Training Fundamentals Series - Part 6) 366 – How to Design Exercise Programs and Manage Progression and Recovery (The High Intensity Training Fundamentals Series - Part 7) 368 – The  Six Factors of Functional Ability (The High Intensity Training Fundamentals Series - Part 8) 370 – Will You Get Fit Doing HIT? (The High Intensity Training Fundamentals Series - Part 9) 380 – What is the Difference Between Exercise and Recreation? (The High Intensity Training Fundamentals Series - Part 10) 382 – How Does HIT Help You Lose Fat (The High Intensity Training Fundamentals Series with - Part 11) 385 – The Ideal Exercise Environment Pt. 1 (The High Intensity Training Fundamentals Series - Part 12) In this episode, Tim joins me for Part 13 of our HIT Fundamentals Series. This is Part 2 of The Ideal Exercise Environment and Tim shares about gym mirrors, equipment layout, wall aesthetics and design, appropriate attire for trainers, and much more. Access HIT Business Blueprints inside HIT Business Membership This episode is brought to you by StrengthPortal You need a single software platform that enables your trainers to deliver consistent high quality workouts, track client progress, and scale your business. The problem is you’re still using pen and paper or basic spreadsheets to run your business, which leads to poor client experiences, inaccurate tracking, and prevents you from growing your business, making you feel frustrated. StrengthPortal understand your challenge and have worked closely with the HIT industry to create a software platform to manage and scale your niche business. You can integrate with Mindbody, manage a standardized exercise and workout library for your team, track workouts effectively, and produce client reports at the click of a button. StrengthPortal is used by multiple businesses in the High Intensity Strength Training community, namely Discover Strength, Smart Strength Austin, MedX Precision Fitness, and more. Starting with StrengthPortal is super simple: Sign up for the best package for your businessLet Strength Portal take the load off and help onboard your business onto the platform.Start delivering consistent workout experiences, and scale your business to the next level. To help support the podcast, go to StrengthPortal.com/highintensitybusiness, and sign up now, so you can stop feeling frustrated about your business, and start to scale your business to its true potential. For all of the show notes, links and resources - Click Here
386 - The Life and Success of Werner Kieser with Kieser Training COO, Patrick Meier
19-10-2022
386 - The Life and Success of Werner Kieser with Kieser Training COO, Patrick Meier
Patrik Meier is the Chief Operating Officer for Kieser Training. He is a mechanical and industrial engineer, and has specialized in sales, marketing, and branding. Patrik spent time in the Swiss army as an infantry officer, and in the health industry in different management and executive positions. Starting from 1967, Kieser Training was a pioneer — it was one of the first companies to recognize the health benefits of strength training and consistently encouraged the use of exercise machines. More than 50 years later, Kieser has remained faithful to this concept and has continued to develop machines on the basis of current medical research to guarantee maximum training effectiveness. Kieser has 42 facilities and 118 franchises worldwide. There are 1,500 people in the Kieser team and over 265,000 clients.  Own a Kieser Training franchise In this episode, Patrik shares the life and success of Werner Kieser, Kieser Training’s core values and business processes, mentorship, target market strategies, and much more.  Implement efficient business processes  This episode is brought to you by StrengthPortal You need a single software platform that enables your trainers to deliver consistent high quality workouts, track client progress, and scale your business. The problem is you’re still using pen and paper or basic spreadsheets to run your business, which leads to poor client experiences, inaccurate tracking, and prevents you from growing your business, making you feel frustrated. StrengthPortal understand your challenge and have worked closely with the HIT industry to create a software platform to manage and scale your niche business. You can integrate with Mindbody, manage a standardized exercise and workout library for your team, track workouts effectively, and produce client reports at the click of a button. StrengthPortal is used by multiple businesses in the High Intensity Strength Training community, namely Discover Strength, Smart Strength Austin, MedX Precision Fitness, and more. Starting with StrengthPortal is super simple: Sign up for the best package for your businessLet Strength Portal take the load off and help onboard your business onto the platform.Start delivering consistent workout experiences, and scale your business to the next level. To help support the podcast, go to StrengthPortal.com/highintensitybusiness, and sign up now, so you can stop feeling frustrated about your business, and start to scale your business to its true potential. For all of the show notes, links and resources - Click Here
385 - The Ideal Exercise Environment (Part 1) - The High Intensity Training Fundamentals Series with Tim Ryan - Part 12
12-10-2022
385 - The Ideal Exercise Environment (Part 1) - The High Intensity Training Fundamentals Series with Tim Ryan - Part 12
Tim Ryan (info @ stronglifetraining.com) is a Master Super Slow instructor and the owner of Strong Life Personal Training in Barrington, Illinois. Aside from personal training, Tim offers mentoring, workshops, and seminars for studio owners.   In this episode, Tim joins me for Part 12 of our HIT Fundamentals Series where he talks about the different aspects of an ideal exercise environment: privacy policies, common workout distractions, studio space layout, room ventilation, temperature, and much more.  Learn sales and marketing strategies inside HIT Business Membership Listen to Parts 1 to 11: 352 – Tim Ryan – The History and Philosophy of HIT (The High Intensity Training Fundamentals Series) 354 – Tim Ryan – How to Articulate the Benefits of HIT (The High Intensity Training Fundamentals Series – Part 2) 358 – Tim Ryan – Movement Speed (The High Intensity Training Fundamentals Series – Part 3) 360 – Tim Ryan – The Optimal Window for Time Under Load and Time To Concentric Failure (The High Intensity Training Fundamentals Series – Part 4) 361 – Tim Ryan – How to Determine the Optimal Resistance Level (The High Intensity Training Fundamentals Series – Part 5)  363 – Tim Ryan – The Assumed vs the Real Objective of Exercise, How to Coach Correct Form, Head and Neck Position, and Breathing (The High Intensity Training Fundamentals Series – Part 6) 366 – Tim Ryan – How to Design Exercise Programs and Manage Progression and Recovery (The High Intensity Training Fundamentals Series – Part 7) 368 – Tim Ryan – The  Six Factors of Functional Ability (The High Intensity Training Fundamentals Series – Part 8) 370 – Tim Ryan – Will You Get Fit Doing HIT? (The High Intensity Training Fundamentals Series – Part 9) 380 – Tim Ryan - What is the Difference Between Exercise and Recreation? (The High Intensity Training Fundamentals Series with Tim Ryan – Part 10) 382 - How Does HIT Help You Lose Fat (The High Intensity Training Fundamentals Series with Tim Ryan - Part 11)   This episode is brought to you by StrengthPortal You need a single software platform that enables your trainers to deliver consistent high quality workouts, track client progress, and scale your business. The problem is you’re still using pen and paper or basic spreadsheets to run your business, which leads to poor client experiences, inaccurate tracking, and prevents you from growing your business, making you feel frustrated. StrengthPortal understand your challenge and have worked closely with the HIT industry to create a software platform to manage and scale your niche business. You can integrate with Mindbody, manage a standardized exercise and workout library for your team, track workouts effectively, and produce client reports at the click of a button. StrengthPortal is used by multiple businesses in the High Intensity Strength Training community, namely Discover Strength, Smart Strength Austin, MedX Precision Fitness, and more. Starting with StrengthPortal is super simple: Sign up for the best package for your businessLet Strength Portal take the load off and help onboard your business onto the platform.Start delivering consistent workout experiences, and scale your business to the next level. To help support the podcast, go to StrengthPortal.com/highintensitybusiness, and sign up now, so you can stop feeling frustrated about your business, and start to scale your business to its true potential. For all of the show notes, links and resources - Click Here