Short Term Rental Secrets Podcast

MICHAEL SJOGREN

The Short Term Rental Secrets Podcast is dedicated to providing actionable content to help new and seasoned real estate investors launch, automate and scale their Airbnb business and fast track their journey to financial freedom. You can enjoy the podcast and other free resources at www.STRsecrets.com read less
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Episodes

Ep 188 - Entrepreneurship in Flow with David Valley
Yesterday
Ep 188 - Entrepreneurship in Flow with David Valley
In this episode, hosts Mike Sjogren and Emanuele Pani, interview David Valley, discussing his unique path to financial freedom via real estate investing, particularly focusing on short-term rentals. David shares his background from humble beginnings, overcoming challenges, and eventually finding success in real estate without owning the properties himself. The conversation explores his foray into entrepreneurship, transitioning from the corporate world to real estate investing, and leveraging strategies such as BRRRR to build a significant portfolio. Additionally, David discusses the impact of personal development on his success, emphasizing the importance of working on oneself, taking decisive actions, and the power of networking. Insights into the importance of having a passion and purpose, along with the concept of achieving balance and flow in life, are core themes of the discussion. The episode conveys a message of resilience, the importance of self-improvement, and strategic thinking in the journey to financial independence. 00:00 Unlocking Financial Freedom Through Real Estate 00:45 Introducing David DJ Downs: A Journey from Struggle to Success 01:41 David's Real Estate Origin Story: From Humble Beginnings to Financial Freedom 07:14 Scaling Up: The Shift to Large-Scale Real Estate Investments 09:59 The Power of Self-Development in Achieving Success 10:59 Navigating Challenges and Opportunities in Real Estate Investing 15:10 Expanding Horizons: Diving into Distressed Assets for Higher Returns 18:38 Adapting to Economic Changes and the Importance of Debt Strategy 19:36 The Role of Personal Development in Real Estate Success 21:55 Unlocking Your Potential: The Power of Mindset and Frequency 24:02 The Entrepreneurial Journey: Challenges and Mindset Shifts 29:23 Finding Balance and Purpose in Entrepreneurship 38:39 The Secret to Success: Taking Action and Embracing Failure 40:52 Exploring the Short-Term Rental Market: Strategies and Insights David Valley's Bio David Valley is an established commercial real estate investor with a diverse portfolio of over 1000 units spanning multi-family properties, strip centers, and mobile home parks. Presently, he is overseeing the transformation of a prominent commercial building in downtown Louisville, KY, into 10 upscale Airbnbs. David's extensive experience includes managing approximately $100 million in commercial real estate assets. Connect with David https://www.instagram.com/therealdavidvalley Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Watch Mike's free masterclass training on www.strsecrets.com/masterclass Learn more about your ad choices. Visit megaphone.fm/adchoices
Ep 187 - Boardroom Event Recap with Mike and E
29-04-2024
Ep 187 - Boardroom Event Recap with Mike and E
In this episode of the Short-Term Rental Secrets podcast, hosts Mike Sjogren and Emanuele Pani share their journey from humble beginnings to becoming pioneers in the short-term rental industry through a niche known as short-term rentals, stressing the importance of building a portfolio that aligns with personal goals for time freedom. They advocate for the community to leave reviews to help grow the podcast's reach. The episode recaps a recent boardroom event, highlighting discussions on the benefits of the Casper method for scaling businesses, insights from commercial broker Earl Wasson on acquiring and structuring deals, the significance of setting high standards within the industry, and comprehensive workshops with Wendy and Jay Papasan on prioritizing tasks to achieve business and personal growth. The importance of a strong self-image and maintaining a healthy environment to support personal and professional development is also touched upon. The hosts emphasize the value of the mastermind group in fostering a support system among high-level operators and share key takeaways from the event aimed at inspiring listeners to elevate their businesses and personal lives. 00:00 Reflections on Making Life Count 00:20 Introduction to Short-Term Rental Nation 00:52 Growing the Podcast: A Call for Reviews 01:44 Diving into the Episode: Welcome and Updates 03:29 Recapping the Boardroom Event: Insights and Strategies 08:07 Deep Dive into Seller Financing and Real Estate Strategies 15:32 Mastermind Highlights: Hot Seats and Community Standards 21:19 Workshops and Mindset Shifts: Learning from the Experts 30:10 Closing Thoughts and Gratitude Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Watch Mike's free masterclass training on www.strsecrets.com/masterclass Learn more about your ad choices. Visit megaphone.fm/adchoices
Ep 186 - How an Army Vet Built an 84-door Portfolio with Brad Flanagan
22-04-2024
Ep 186 - How an Army Vet Built an 84-door Portfolio with Brad Flanagan
In this episode of the Short Term Rental Secrets Podcast, hosts Mike Sjogren and Emanuele Pani welcome Brad Flanagan, a real estate and finance expert, to share insights on achieving success in the real estate market. The conversation highlights the importance of strategic investment approaches, such as diversifying portfolios across different real estate sectors and understanding how to effectively negotiate with banks to finance properties. Brad shares his journey from an army veteran to managing an extensive portfolio across various states, emphasizing learning and adapting strategies suited to different market conditions. The episode also delves into the nuanced aspects of securing loans for real estate investments, suggesting that potential investors should present well-prepared pitches to banks, reflecting on both personal financial statements and the projected performance of the investment properties. Additionally, Brad and the hosts discuss maintaining balance amidst busy professional and personal lives, advocating for resilience, continuous learning, and leveraging networks for growth in the real estate domain. 00:00 Unlocking Real Estate Investing Secrets: The Cash on Cash Approach 00:20 Welcome to Short Term Rental Nation: Our Journey and Philosophy 01:27 Life Lessons and the Power of Discipline 05:00 Insights from a Mortgage Expert: Navigating Bank Negotiations 07:07 Deep Dive with Brad Flanagan: Strategies for Diversification and Financing 37:13 Achieving Balance in a Busy Life: Insights from Brad Flanagan 41:49 Final Thoughts and Encouragement for New Investors Brad Flanagan's bio Brad Flanagan is an army veteran from Chicago. He became a mortgage banker after being back from Afghanistan. He built an approximately $17 million portfolio in seven years. Brad currently has short-term rentals in Nebraska, Arizona, and Colorado. Connect with Brad www.facebook.com/brad600 https://www.instagram.com/mr_flipping_flanagan?igsh=dnp0OWx2MHU4aDA4&utm_source=qr https://www.tiktok.com/@flanaganstrategies?_t=8lZvwegAsCQ&_r=1 Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Watch Mike's free masterclass training on www.strsecrets.com/masterclass Learn more about your ad choices. Visit megaphone.fm/adchoices
Ep 185 - From Wealth Management to Financial Abundance with Austin Palacios
15-04-2024
Ep 185 - From Wealth Management to Financial Abundance with Austin Palacios
In this episode of the Short Term Rental Secrets podcast, Mike Sjogren and Emanuele Pani, sit down with Austin Palacios who shares his transition from wealth management to successful real estate investing, highlighting his strategies in hiring, team building, and scaling his portfolio in short-term rentals across various locations. Focused on the niche of short-term rentals, they discuss the unconventional yet successful path to financial freedom through investing in properties they don't own. The conversation includes insights from an event with their mindset coach, Dave Conway, emphasizing personal growth, the power of networking, and the potential of innovative ideas in seemingly impossible settings. They also cover the importance of mindset, branding, the reality of scaling a business, and maintaining life balance while pursuing entrepreneurial goals. You don't want to miss this episode! 00:00 The Journey Begins: Obsession and Dedication 00:18 Introducing the Short Term Rental Nation 01:02 The Power of Events and Personal Growth 02:06 Inspiration from the Unlikely: A Sphere in Vegas 06:45 Scaling Real Estate Dreams: From Chicago to Florida 09:51 Building a Short Term Rental Empire: Strategies and Insights 17:11 The Art of Co-Hosting and Establishing Authority 20:55 Focusing on Sales and Growth: The Backbone of Success 23:12 Unlocking Success Through Persistence and Attitude 24:04 The Power of Generosity in Business 25:25 Adding Value: The Key to Business Growth 28:16 Building a Personal Brand in Real Estate 30:27 The Journey of Personal Branding and Content Creation 35:24 Finding Balance in Entrepreneurship 39:56 Launching a Unique Podcast: Breaking Social Norms 42:27 The Secret to Success in Short Term Rentals Austin's Bio: Austin Palacios is a short-term rental (STR) investor based in West Palm Beach, FL with a background in Wealth Management. He transitioned to investing full-time in short-term rentals back in 2021. He co-founded a management company for Short-term rentals based in South Florida. When Austin was building the management business, he developed creative systems and processes to acquire management clients, which allowed him to scale quickly. Leading him to develop Co-Hosting Acquisitions. A mentorship program where he coaches STR investors on how to acquire management clients. He now hosts “The Austin Palacios Podcast” where he is leading a movement to break society misconnections that have been bestowed on us since the beginning of time and allowing Real Estate investors & Entrepreneurs from all walks of life to speak up on the topics that society limits us on speaking about. Connect with Austin: https://www.instagram.com/austin__palacios/ Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Watch Mike's free masterclass training on www.strsecrets.com/masterclass Learn more about your ad choices. Visit megaphone.fm/adchoices
Ep 184 - Making Your Business Work For You
01-04-2024
Ep 184 - Making Your Business Work For You
Webinar link: hotels.strsecrets.com In this episode of the Short Term Rental Secrets podcast, hosts Mike Sjogren and Emanuele Pani discuss strategies for achieving financial and time freedom through short term rentals and transitioning into owning boutique hotels. They stress the importance of scaling business, building repeatable processes and systems, and hiring the right people to achieve autonomy from day-to-day operations. The episode delves into Mike's and Emanuel's journeys as real estate investors without traditional backgrounds, highlighting their shift from conventional real estate to mastering the short term rental market, a niche enabling them to fund their freedom without owning properties directly. They introduce an upcoming live training focused on the transition from STRs to boutique hotel hosting, sharing lessons, mistakes, and insights from their experiences and those of boardroom members who've successfully made the transition. Furthermore, the podcast covers personal reflections on growth, life changes, the significance of doing hard things, and the necessity of having hard conversations for personal and professional advancement. 00:00 Unlocking Financial and Time Freedom Through Business Scaling 00:22 Introduction to Short Term Rental Nation: The Unconventional Path to Freedom 00:55 Exclusive Live Training: Transitioning to Boutique Hotels 01:57 The Power of Unplugging: A Personal Journey 05:14 Reflecting on Life and Business: The Importance of Quarterly Reviews 08:09 Building a Business That Works for You: The Ultimate Goal 12:51 The Essence of Extreme Ownership and Designing Your Perfect Week 15:33 Maximizing Productivity: The Two-Week Time Study 16:15 Discovering Inefficiencies and Planning Your First Hire 18:09 The Power of Awareness and Intentionality in Time Management 19:27 Facing Reality: The Importance of Budgeting Time and Resources 22:04 Embracing Change and Difficult Conversations for Personal Growth 25:58 The Courage to Step Into the Unknown: Personal and Professional Growth 29:11 Transitioning from STRs to Hotels: A Webinar Announcement 31:20 Designing a Life You Love: The Ultimate Goal Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Watch Mike's free masterclass training on www.strsecrets.com/masterclass Learn more about your ad choices. Visit megaphone.fm/adchoices
Ep 183 - Starting an STR Meetup with STRategic Investors Kyle and Allie Fugatt and Brian Hatcher
25-03-2024
Ep 183 - Starting an STR Meetup with STRategic Investors Kyle and Allie Fugatt and Brian Hatcher
In this episode, hosts Emanuele Pani and Mike Riley sit down with Brian Hatcher, and Kyle and Allie Fugatt, delve into the lucrative niche of short term rentals (STRs) and their journey in real estate investing without relying on traditional methods. They discuss the unique approach of rental arbitrage through short term rentals, highlighting the potential for outsized returns and the rapid income growth it offers. The conversation covers the operation of boutique hotels and micro-resorts, emphasizing the importance of community building, both locally through STR meetups and globally, across various locations including the US, Hawaii, Fiji, Canada, Mexico, and the Caribbean. The episode also touches on the significance of mindset in overcoming challenges, the value of integrating family into the business for work-life balance, and the strategic benefits of creating a strong local network through meetups for knowledge sharing and industry collaboration. Guests' Bio: Kyle and Allie Fugatt are experienced entrepreneurs and investors with backgrounds in syndications, capital raising, short-term rentals, boutique hotels, consulting, and coaching. They are the owners of Cherokee Rose Homes, a property management company in Blue Ridge, Georgia, and The Mallard Hotel in Copperhill, TN. Brian Hatcher is a seasoned entrepreneur, investor & consultant with a diverse background in accounting, finance, and data & analytics. He is the founder of Elite Escapes, a short-term rental travel company that partners with resorts across the globe. Kyle, Allie, and Brian are all co-founders of The STRategic Investors, a short-term rental meetup company designed to educate current & future hosts as well as elevate the overall quality & standards of the short-term rental industry by offering operators a “meetup in a box” foundation to help them ensure a successful meetup from day one. Connect with the Guests: www.thestrategicinvestors.com 00:00 Unlocking Financial Freedom with Short Term Rentals 00:49 Meet the Hosts: Insights and Experiences 01:11 The Power of Mindset in Overcoming Challenges 01:48 Behind the Scenes: The First Three-Person Show 02:06 Expanding the Short Term Rental Community Through Meetups 04:36 The Journey of Launching a Boutique Hotel 08:02 Strategic Decisions in Hotel Management and Design 16:13 Exploring Resort Partnerships and Timeshare Opportunities 21:21 Exploring Global Property Management and Personal Adventures 22:16 The Evolution from Property Management to Developing Micro Resorts 24:33 Launching a Nationwide Meetup for Short-Term Rental Enthusiasts 25:11 The Strategic Investor Meetup: Building a Community and Sharing Knowledge 26:20 Meetup Requirements and Benefits: Fostering a Supportive Community 27:23 Expanding the Meetup Network and Future Plans 36:21 Cultivating Work-Life Balance and Integrating Family into Business 43:44 Final Thoughts and Encouragement for Joining the STR Community Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Watch Mike's free masterclass training on www.strsecrets.com/masterclass Learn more about your ad choices. Visit megaphone.fm/adchoices
Ep 182 - Managing Renovation Budgets and Contractors with Blake Dailey
18-03-2024
Ep 182 - Managing Renovation Budgets and Contractors with Blake Dailey
In this episode of the Short Term Rental Secrets podcast features hosts Mike Sjogren and Emanuele Pani interviewing Blake Dailey, a former Air Force construction project manager turned real estate investor specializing in short-term rentals and boutique hotels. Blake shares his journey from starting with a VA house hack to owning a portfolio of boutique hotels, emphasizing the importance of learning from failures and not rushing the process. He provides detailed advice on estimating renovation costs, managing contractors, and ensuring successful projects through proper planning and budgeting. The hosts also discuss the upcoming boutique hotel conference aimed at educating investors about entering and succeeding in the boutique hotel space. Throughout the episode, the importance of maintaining a work-life balance and being intentional with time management as a business owner is highlighted. 00:00 Embracing Failure and Learning Lessons 00:22 Introduction to the Hosts and the World of Short Term Rentals 01:04 Personal Updates and the Power of Perspective 03:59 Special Guest Introduction: Blake's Journey from Air Force to Real Estate Mogul 07:48 Blake's Evolution in the Real Estate Industry 11:10 The Complexities and Learning Curves of Managing Hotels 16:52 The Importance of Teamwork and Skill Transfer in Real Estate 20:34 Unlocking the Secrets to Finding the Right Contractors 22:00 Navigating Contractor Licenses and Avoiding Costly Mistakes 23:32 The Critical Role of Working Capital in Construction Projects 27:02 Effective Contractor Management and Incentive Strategies 32:26 Mastering Rehab Budgets for Large Projects 36:24 Announcing a Boutique Hotel Conference: A Deep Dive 39:32 Finding Balance in Life and Business After Quitting Your Job Blake Dailey's Bio: Blake Dailey began his real estate investing career buying and renovating hurricane-damaged homes in Panama City, FL, and stumbled upon a high cash-flowing short-term rental strategy acquiring houses with ADUs. After surpassing his W2 income with his cash flow, Blake pivoted to commercial multifamily and syndicated his first large apartment deal – a 66-unit in NC. Combining his experience with raising money and doing commercial deals and BRRRRing STR properties, Blake jumped into commercial short-term rentals by converting run-down hotels/motels into renovated boutique hotels. Blake has owned five boutique hotels and a handful of short-term rental homes across California, Florida, and Utah, along with the 66-unit apartment complex. He buys, renovates, and operates boutique short-term rentals. Connect with Blake: https://www.instagram.com/blakejdailey https://www.youtube.com/@BlakeDailey Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Watch Mike's free masterclass training on www.strsecrets.com/masterclass Learn more about your ad choices. Visit megaphone.fm/adchoices
Ep 181 - Text and Email Marketing Done For You with Samuel Mistretta
11-03-2024
Ep 181 - Text and Email Marketing Done For You with Samuel Mistretta
In this episode, hosts Mike Reilly and Emanuele Pani sit down with, Samuel Mistretta. Samuel discusses the challenges of balancing work with family time and maintaining good health. He dives into the world of short term rentals from his experience, emphasizing on the need to surround oneself with good people and taking action to achieve success. Samuel also shares his journey creating his new business, GoSTR Marketing, a service solution that helps short term rental operators to reach out to their past clients. He provides some key tips and tactics about how one can manually handle marketing until they can afford a product like his. Following an in-depth circular discussion, the hosts conclude by encouraging listeners to reach out to Sam and explore what GoSTR Marketing has to offer. 00:00 Introduction and Personal Struggles 00:22 Meet the Hosts and the Concept of Short Term Rentals 00:59 Guest Introduction and Personal Health Routines 03:11 Life Updates and Introduction of Today's Topic 04:43 Introduction of Guest Sam Estreta and His Marketing Product 05:19 Sam's Journey from IT to Short Term Rentals 07:51 The Birth of GoSTR Marketing 08:59 The Impact of GoSTR Marketing and Its Features 15:01 Advice for Short Term Rental Operators 18:37 Expanding Your Business Portfolio 18:59 Effective Communication Strategies 20:02 Promoting Off-Season Bookings 21:00 Understanding Your Audience 21:53 The Importance of Affordability in Marketing 22:48 Future Goals and Scaling the Business 26:33 Balancing Business and Personal Life 33:39 The Power of Networking and Masterminds 37:19 Final Thoughts and Contact Information Samuel Mistretta's Bio: Coming from an IT background, Samuel Mistretta left his W2 in 2022 to grow his STR portfolio throughout the Gulf South. He has since created Go STR Marketing to help fellow STR operators design their ideal lives easier by increasing their direct booking revenue so they can spend more time doing what they want when they want with who they want. Connect with Samuel: https://gostrmarketing.com/demo-booking https://www.facebook.com/samuel.mistretta.1 https://www.linkedin.com/in/samuel-mistretta-0162b71b/ Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Watch Mike's free masterclass training on www.strsecrets.com/masterclass Learn more about your ad choices. Visit megaphone.fm/adchoices
Ep 180 - Mid-term Rental Secrets with Ruben Kanya
04-03-2024
Ep 180 - Mid-term Rental Secrets with Ruben Kanya
Mike Reilly and Emanuele Pani sit down with Ruben Kanya to discuss the untapped potential of midterm rentals (MTR) and their advantage in the market. Ruben details his experience in the short-term rental sector, explains his transition to MTRs and why it can be an important strategy for real estate investors. Ruben delves into unique concepts such as calendar management for MTR properties, finding the right asset type, engaging with relocation specialists, and the significance of excellent communication skills. He also shares strategies on managing properties, creating duplicate listings, and pricing units based on home value. You don't want to miss this episode! To learn more about Mid-term Rental Secrets, visit https://go.strsecrets.com/mtrsecrets Ruben Kanya's Bio: Ruben Kanya is a midterm rental specialist and currently invests and manages midterm rentals with his wife and the team he built in Atlanta. He is a licensed realtor in Georgia and Massachusetts and has helped dozens of investors buy, furnish, and manage their short-term and midterm rentals in and out of state while helping host hundreds of families from across the globe. Connect with Ruben: https://www.instagram.com/therealestateexperiment/ 00:00 Introduction to Calendar Strategy 00:26 Meet the Hosts: Mike Sjogren and Emmanuel Connie 00:48 The Power of Short Term Rentals 01:09 Personal Updates and Excitement for the Show 02:09 Introducing Guest: Ruben 03:40 The Importance of Communication in Business 04:13 Welcoming Ruben to the Show 06:11 Ruben's Journey in Real Estate 08:46 The Importance of Proximity and Action 10:26 The Concept of Midterm Rentals (MTRs) 13:45 The Power of Relationships in MTRs 20:25 Managing Your Calendar for MTRs 26:17 The Importance of Real Estate Fundamentals 26:30 Choosing the Right Asset Type for Real Estate Investment 27:00 Increasing Your Chances of Success in Real Estate 27:18 The Sweet Spot in the Marketplace: Four to Five Bedrooms 27:32 The Challenges and Opportunities of Relocating Families 28:58 The Importance of Being Pet-Friendly and ADA Compliant 29:19 Understanding the Prevalence of Insurance Claims 30:28 The Role of Asset Type in Serving Displaced Families 31:00 The Impact of the Growing Short Term Rental Market 32:23 The Power of Corporate Housing in Midterm Rentals 34:29 Understanding Home Insurance Policies and Claims 46:08 The Importance of Communication in Midterm Rentals Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Watch Mike's free masterclass training on www.strsecrets.com/masterclass Learn more about your ad choices. Visit megaphone.fm/adchoices
Ep 179 - Boutique Hotel Branding with Kevin Reardon
26-02-2024
Ep 179 - Boutique Hotel Branding with Kevin Reardon
On today's episode we are joined by Kevin Reardon, a successful hotelier and business owner, to discuss the journey from short-term rentals to hotel ownership. Kevin shares his story of starting in real estate and progressing to the hospitality industry. His wealth of experience allowed him to develop effective strategies for branding, marketing, and hotel operation. Kevin reveals lessons learned, like the importance of a comprehensive and aligned brand identity, the secret to attracting desired customers and reducing acquisition costs, and optimizing the conversion funnel for improved bookings. Another essential point Kevin touches on is the significance of having a robust team, effective systems, and a thorough self-development plan to create a successful business and a life of financial freedom. Kevin Reardon's Bio Former Wall Street Attorney turned successful Hotelier, Kevin started in short-term rental real estate in 2005. Kevin managed short-term rentals for 15 years as a side hustle. After leaving Wall Street and going all-in on himself and hospitality, he’s completely re-created multiple motels into gorgeous and incredibly successful independent hotels. In 2023, he exited one of his properties for a multi-million dollar profit. Now, he coaches independent hotel owners across the country on how to start, build, and grow their hotels. Connect with Kevin www.instagram.com/kevinreardon 00:01 Introduction and Welcome 00:21 The Importance of Due Diligence in Hotel Investment 00:58 Guest Introduction: Kevin Reardon 01:50 Kevin's Journey into the Hospitality Space 02:28 The Impact of the Great Recession on Kevin's Career 03:04 The Evolution of Short Term Rentals and the Rise of Airbnb 06:01 Kevin's Transition from Attorney to Hotel Owner 06:51 Acquiring the First Motel: A Creative Approach 10:48 The Power of Seller Financing in Hotel Acquisition 14:45 The Success of the First Motel and Expansion into More Hotels 19:32 The Launch of Hotel Accelerator 21:19 The Impact of the Hotel Industry on Personal Fulfillment 22:41 The Power of Self Development and Vision 23:17 The Reality of Owning Multiple Hotels 24:20 The Importance of Building an Effective Team 25:05 The Role of Leadership in Business Success 25:59 The Complexity of Running a Hotel Business 27:31 The Art of Branding and Marketing in the Hotel Industry 30:46 The Importance of Creating a Holistic Brand Identity 31:51 The Power of Digital Media in Hotel Marketing 37:15 The Art of Converting Attention into Bookings 41:57 The Value of Community and Mentorship in the Hotel Industry Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Watch Mike's free masterclass training on www.strsecrets.com/masterclass Learn more about your ad choices. Visit megaphone.fm/adchoices
Ep 178 - Level Up Your Listing with Natalie Palmer and Tatianna Taylor-Tait
19-02-2024
Ep 178 - Level Up Your Listing with Natalie Palmer and Tatianna Taylor-Tait
And we're back! Get ready to level up your listing game with our special guests Natalie Palmer and Tatianna Taylor-Tait! Our special guests are seasoned experts in the field of hospitality and property management. They'll be sharing their invaluable insights, tips, and tricks to help you take your rental property to the next level and maximize its potential. Don't miss out! Natalie Palmer and Tatianna Taylor-Tait's Bio: Natalie Palmer runs a boutique vacation rental management company, is actively growing her real estate portfolio, and hosts No Vacancy The Podcast, where she shares weekly hosting advice. She works closely with Airbnb to set new hosts up for success and loves sharing relatable hosting content. She lives in SoCal and manages her mountain listings remotely while working from home with her 2 under 2. Tatianna Taylor-Taitis an award-winning designer helping individuals design beautiful homes and create passive income through property rentals. With almost 7 years in the short-term rental industry, I now use my knowledge to educate hosts to stop getting in their own way and build a financially free life that they love. Natalie and Tatianna's Links: https://instagram.com/__nataliepalmer www.hostwithnatalie.com https://www.levelupyourlistingsummit.com/ https://www.facebook.com/tatiannatt/ https://www.instagram.com/tatiannatt https://www.clubhouse.com/@tatiannatt http://www.tatiannataylortait.com/ https://www.etsy.com/ca/shop/ThanksForBooking Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Watch Mike's free masterclass training on www.strsecrets.com/masterclass Learn more about your ad choices. Visit megaphone.fm/adchoices
Ep 177 - The Hospitable Host Movement with Jodie Stirling
15-01-2024
Ep 177 - The Hospitable Host Movement with Jodie Stirling
In an insightful conversation between hosts Mike Sjogren and Emmanuel Pani with guest Jody Sterling, listeners get to delve into a unique exploration of short-term rentals within the modern real estate industry. Jody, a specialized real estate investor and founder of hospitable hosts, shares her journey of utilizing her hospitality standards and experiences within the investment sector. The talk also featured some stories about how authors of the hospitable hosts books have transformed their lives through their short-term rentals. The hosts emphasize the importance of constantly educating oneself in the industry and the impact of building a business based on passion, quality service, and niche-targeting. Towards the end, Jody discusses the upcoming launch of the Hospitable Host Training Academy for raising hospitality standards in the short-term rental industry. Guest Bio: Jodie Stirling, founder of Hospitable Hosts, Stirling Stays, and Omnipotent Publishing House, is a serial entrepreneur and proud mother of three amazing humans. What began as a book project evolved into Hospitable Hosts, a global movement of short-term rental hosts. Jodie's visionary leadership propelled her book, initially intended to share industry stories, to Amazon's number 1 bestseller list. With three volumes showcasing 124 inspiring host stories, Jodie recognized the need for elevating hospitality standards in the industry. This realization birthed the Hospitable Host Training Academy, a testament to Jodie's commitment to excellence in short-term rental management. Jodie Stirling is shaping the future of hospitality in the short-term rental industry with her Hospitality Management education and collaboration with the Hospitable Hosts community. Connect with Jodie www.instagram.com/hospitablehostsbook 00:00 Introduction and Welcome 00:49 The Power of Virtual Assistants in Real Estate 01:46 New Year Reflections and Growth Mindset 03:07 The Importance of Surrounding Yourself with Positive Influences 03:50 The Journey of Change and Progress 05:47 Introducing Jody Sterling: The Founder of Hospitable Hosts 08:28 The Role of Family in Building a Successful Business 16:05 The Importance of Hospitality Standards in the Short Term Rental Industry 18:03 Overcoming Limiting Beliefs in the Real Estate Industry 19:01 Inspiring Stories from the Hospitable Hosts Community 20:30 Turning a Granny Flat into a Successful Business 21:59 The Importance of Hospitality in Hosting 23:19 Targeting Your Ideal Guests 23:48 The Disney Experience 26:36 The Art of Communication in Hosting 28:42 Launching the New Academy 31:05 The Power of Connection and Collaboration 37:28 The Secret to Success in Short Term Rentals Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Watch Mike's free masterclass training on www.strsecrets.com/masterclass Learn more about your ad choices. Visit megaphone.fm/adchoices
Ep 176 - Real Estate Isn't Rocket Science with Steve Shull
25-12-2023
Ep 176 - Real Estate Isn't Rocket Science with Steve Shull
In this podcast episode, we sit down with Steve Shull, a seasoned real estate investor, author, and coach who shares his secrets to success in the real estate field. Drawing from his extensive experience, Shull discusses the importance of teams and processes, and emphasizes having a succession plan. He further explains how being coachable can lead to substantial success, and emphasizes the need to enjoy what you do every day. The episode also features how Shull's programs and books can offer valuable insights for any real estate investor looking to grow their business and maintain their success over the long term. 00:00 Introduction and Welcome 00:45 Promotion of Virtual Assistant Services 01:36 Reflections on the Past Year and Preparations for the New Year 03:01 The Importance of Setting Goals and Commitment 07:23 Introduction of Guest Speaker: Steve Schull 07:53 Steve Schull's Journey in Real Estate 14:38 The Importance of Building Relationships in Real Estate 16:09 The Three Phases of Real Estate Business 26:18 Building Key Relationships in Real Estate 26:49 The Importance of a Succession Plan 27:24 Understanding the End Game in Real Estate 29:33 The Misconception of 'More' in Real Estate 32:03 The Importance of a Detailed Business Plan 39:12 The Role of Coaching in Success 42:25 Understanding Market Cycles in Real Estate 47:53 The Secret to Success in Real Estate Guest's Bio Steve Shull is a retired American football player who played professionally as a linebacker in the National Football League (NFL) for the Miami Dolphins. He played college football at William & Mary. Shull played in 41 regular seasons NFL games between 1980 and 1982 before a knee injury ended his career.[1] He was named one of the three captains for Super Bowl XVII, which the Dolphins lost to the Washington Redskins 27–17.   Connect with the Guest https://performancecoaching.com/ https://www.linkedin.com/in/smscoach/ Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Watch Mike's free masterclass training on www.strsecrets.com/masterclass Learn more about your ad choices. Visit megaphone.fm/adchoices
Ep 175 - The System You NEED to Furnish Your Property with Minoan's Marc Hostovsky
11-12-2023
Ep 175 - The System You NEED to Furnish Your Property with Minoan's Marc Hostovsky
Marc Hostovsky is the founder of Minoan. Prior to leaving to start Minoan, Marc was an early employee at Jet.com (later acquired by WMT in 2016 for $3.3B) where he managed a $400M omnichannel P&L and spent a lot of time between the walls of traditional retail (WMT) and eCommerce (Jet.com). After spending over a decade in retail, Marc saw an opportunity to shift the economic relationship between suppliers and consumers, specifically short-term rental hosts. By turning these properties into showrooms for brands, the concept of “Native Retail” was born. Native Retail is the idea of illuminating everyday spaces like short term rentals, gyms, restaurants, etc., and turning them into showrooms for the products and brands that are in those spaces. That way, consumers can test out products in environments which the products were designed for, and if they like them, they can easily learn more and even purchase them at that moment. As featured in TechCrunch, Forbes, and Sunset Magazine, Minoan is an all-in-one, free, ordering platform hosts can use to systematize furnishing. Hosts can buy from 200+ brands at steep discounts and save the hassle of dealing with messy logistics (tracking, customer service, etc.). One thing that sets Minoan apart from other purchasing organizations is we can also help turn your STR into a shoppable experience so guests can order the items they loved from their stay, and you can make a little extra money. Register for the webinar at minoan.strsecrets.com https://www.linkedin.com/in/marc-hostovsky/ https://www.instagram.com/pablo_pic_hosto/ https://www.instagram.com/minoanexperience/ https://www.facebook.com/minoanexperience/ https://www.linkedin.com/company/34959050/admin/ Connect with the Host Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Learn more about your ad choices. Visit megaphone.fm/adchoices
Ep 174 - Compounding Wealth with 1031 Exchanges with Dave Foster
27-11-2023
Ep 174 - Compounding Wealth with 1031 Exchanges with Dave Foster
Dave Foster, a Qualified Intermediary (QI) investment professional, understands that real estate is really an investment in your future. As a multi-industry visionary, he has 20 years of experience working in all phases of real estate investing. From commercial to residential, he brings his clients a fresh perspective and clear vision for strategic development. As an investor, he views each investment, whether historical, ecologically sensitive projects, fix-n-flips, rental portfolios, or vacation and resort property development and management, as a unique opportunity to maximize returns. A degreed accountant with a Masters' in Management, Dave built his reputation on being a driven, results-oriented QI who works relentlessly to optimize value for the real estate investors he works with. He is inspired by a genuine desire to help investors excel and continuously strives to create win-win situations. Dave recently launched The1031Investor.com to give investors instant access to the information they need to succeed with 1031 exchanges. https://twitter.com/DaveFoster1031 https://www.instagram.com/davefoster1031/ https://www.facebook.com/DaveFoster1031 https://www.facebook.com/the1031investor https://www.linkedin.com/in/davefoster1031/ https://www.youtube.com/c/The1031Investor https://www.biggerpockets.com/users/davefoster1031 https://www.the1031investor.com/ Watch Mike's free hotel case study at www.strsecrets.com/hotels Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Watch Mike's free masterclass training on www.strsecrets.com/masterclass Learn more about your ad choices. Visit megaphone.fm/adchoices