Maximizing Retention: Tactics for Reducing Subscription Churn

The Unofficial Shopify Podcast: Tales of eCommerce Entrepreneurship

Jan 17 2023 • 45 mins

In this episode, we discuss the subscription business model and how to make it successful on Shopify. Our guest is Andriy Rudnyk, founder of Good Subscription Agency, who shares his insights on common mistakes brands make with subscriptions, the difference between good and bad subscription strategies, and advanced tactics for boosting subscriber conversions and reducing churn. We also discuss the growth of subscription businesses in eCommerce and the lessons that can be learned from the SaaS industry.

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