commercialrealestatetraining's podcast

John Highman

Tune in with other Commercial Real Estate Agents and Brokers around the World. John Highman is a Commercial Real Estate Agent, Author, and Educator. In this Podcast Show, he gives you 'hands-on' experience, ideas, and tips that you can use in Commercial Real Estate Brokerage Sales, Leasing, and Property Management. You can also visit our main website here at http://commercial-realestate-training.com read less
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Episodes

Navigating the Market: The Critical Role of Leasing Reporting in Property Management Today
Jun 27 2024
Navigating the Market: The Critical Role of Leasing Reporting in Property Management Today
In the dynamic landscape of commercial and retail property management, staying abreast of market trends is not just beneficial—it's imperative. For landlords, having a clear understanding of the current market conditions, including vacancies and leasing activities, can be the difference between a thriving investment and a stagnant one. This is where the importance of comprehensive leasing reporting comes into sharp focus. Check out the parent article here for your printing and reference. https://commercial-realestate-training.com/landlord-reporting-tips-in-commercial-property-leasing/  Leasing reports are more than just documents filled with numbers and statistics; they are a narrative of the property's performance and market position. They provide insights into tenant demographics, rental rate trends, occupancy levels, and competitive analysis. This information empowers landlords to make informed decisions, whether it's adjusting leasing strategies, setting competitive rental rates, or planning property improvements to attract and retain tenants. Property managers play a pivotal role in this process. By dedicating time to regularly update their landlord clients with detailed leasing reports, they foster a proactive approach to property management. This ongoing communication ensures that landlords are not left in the dark about their property's status and can quickly adapt to changes in the market. Moreover, leasing reports serve as a tool for transparency and trust-building between property managers and landlords. They demonstrate a property manager's commitment to the landlord's success and provide a basis for strategic discussions about the property's future. In conclusion, leasing reporting is not just a task to be checked off a list; it is a vital service that property managers provide to their clients. It is the lens through which landlords can view the market and navigate their way to success. As the commercial and retail property sectors continue to evolve, the value of timely and thorough leasing reporting cannot be overstated. It is, without a doubt, a cornerstone of effective property management and a practice that should be embraced and prioritized for the benefit of landlords and their investments. Check out the parent article here for your printing and reference. https://commercial-realestate-training.com/landlord-reporting-tips-in-commercial-property-leasing/
Navigating Shifts in the Market: 6 Proven Strategies for Commercial Real Estate Agents
Mar 25 2024
Navigating Shifts in the Market: 6 Proven Strategies for Commercial Real Estate Agents
In this pivotal episode of our podcast, we delve into the evolving landscape of commercial real estate and the strategic manoeuvres agents must undertake to thrive. With the property market undergoing significant changes, it's more crucial than ever for commercial real estate agents to adapt, innovate, and steadfastly pursue growth. This episode is a treasure trove of insights, offering six indispensable tips designed to empower agents to find more clients and listings and excel in a competitive environment.   Follow the link to article for printing https://commercial-realestate-training.com/commercial-real-estate-agent-career-tips/   Firstly, we explore the importance of leveraging change to stay ahead of the curve. From utilizing CRM tools for better client management to adopting the latest in virtual tour software, technology is a game-changer in enhancing visibility and efficiency. Secondly, we discuss the power of networking and building strong relationships with potential clients, fellow agents, and industry professionals. Establishing a robust network is invaluable for referrals, partnerships, and gaining insider knowledge on market trends.   Each tip provided in this episode is backed by practical advice and real-world examples, making them actionable for agents at any stage of their career. Whether you're looking to refine your strategy, expand your clientele, or stay relevant in a rapidly changing market, this episode is your guide to navigating the complexities of commercial real estate with confidence and proficiency. Join us as we unpack these six critical tips, ensuring you can seize opportunities and propel your business to new heights.
The Important Negotiation Skills for Commercial Real Estate Sales and Leasing Today
Feb 7 2024
The Important Negotiation Skills for Commercial Real Estate Sales and Leasing Today
In today's podcast I want to talk about negotiation skills and the essential ones we need to work with and improve in commercial real estate brokerage.  Here is a resource for you. Print the full article from the website right here Principles of Negotiation in Commercial Real Estate Leasing – Commercial Real Estate Training Online (commercial-realestate-training.com) Why worry about improving your negotiation skills? Think about the property market. Negotiation skills are the foundation of successful transactions in the ever-changing commercial real estate brokerage landscape. Be the best you can be at property negotiations, and refine your skills using these ideas. In today's competitive market, where every deal is a battleground of interests, mastering the art of negotiation is not only advantageous, but also necessary. Whether navigating complex sales agreements or brokering high-stakes leasing transactions, effective negotiation can mean the difference between closing deals that exceed expectations and missing out on opportunities. Of course, things are changing today and we have to be better agents at what we do and how we do it. Bringing parties together is part of that. Communication skills and negotiations in commercial real estate are fundamentally a delicate dance of strategy, communication, and compromise. What happens here? It is about more than just negotiating terms; it is about understanding all parties' motivations and priorities and using that knowledge to craft mutually beneficial agreements. A skilled negotiator is more than just a dealmaker; they are a problem solver, diplomat, and visionary capable of devising innovative solutions to even the most difficult challenges.
How to Use Market Intelligence for Lead Generation: A Podcast for Commercial Real Estate Agents
Jan 29 2024
How to Use Market Intelligence for Lead Generation: A Podcast for Commercial Real Estate Agents
Lead generation is one of the most crucial aspects of being a successful commercial real estate agent. Without leads, you won't have clients, and without clients, you won't have commissions. But how do you find and attract qualified leads in a competitive and dynamic market? Check out the full article here: https://commercial-realestate-training.com/crucial-skills-for-agents-in-lead-generation-today/ One of the best ways to generate leads is to use market intelligence. Market intelligence is the information and insights that you gather about your target market, such as current trends, opportunities, challenges, and customer preferences. By using market intelligence, you can:   Identify the most profitable niches and segments in your marketUnderstand the needs and pain points of your potential customersCreate tailored and relevant value propositions and marketing messagesPosition yourself as an expert and a trusted advisorNurture and convert your leads into loyal customers   In this podcast, we will discuss how you can use market intelligence as part of your lead generation strategy. We will cover:   The sources and tools that you can use to collect market intelligenceThe key metrics and indicators that you should track and analyzeThe best practices and tips for using market intelligence effectivelyThe common mistakes and pitfalls that you should avoid   If you want to learn how to use market intelligence for lead generation, tune in to this podcast and get ready to take your commercial real estate business to the next level. https://commercial-realestate-training.com/crucial-skills-for-agents-in-lead-generation-today/
Mastering Precision: Elevating Your Commercial Real Estate Listings through Targeted Marketing
Jan 20 2024
Mastering Precision: Elevating Your Commercial Real Estate Listings through Targeted Marketing
Introduction: Hello, fellow commercial real estate agents. This is another episode of John Highman's Commercial Real Estate Online Podcast. I'm delighted to have you join me today as we discuss an important aspect of our industry: the art of precise marketing in commercial real estate sales and leasing. In this episode, we'll reveal the secrets to making your property listings stand out through targeted advertising and marketing strategies. These insights are intended to not only attract attention, but also convert that attention into useful inquiries. Get your full copy of this podcast text by visting our website article right here.   Understanding Your Audience: First and foremost, successful marketing requires a thorough understanding of your target audience. As commercial real estate agents, we must tailor our strategies to address the needs and preferences of property investors, business owners, and prospective tenants. In this episode, we'll look at how to conduct thorough market research to find the unique selling points that will captivate your target audience.   Crafting Compelling Property Narratives: Every property has a story, and it is our responsibility as agents to tell it in a way that captures and engages potential buyers. We'll talk about the power of storytelling in commercial real estate marketing and walk you through the process of developing narratives that highlight your listings' strengths and opportunities. Whether it's an industrial warehouse, a prime office space, or a bustling retail location, we'll find the features that make your properties appealing.   Utilizing Digital Platforms Effectively: In today's digital age, a strong online presence is essential. We'll look at the most recent digital marketing trends and platforms, as well as how to use social media, online listings, and other digital tools to increase visibility. From creating visually appealing content to utilising targeted advertising, we'll provide actionable advice to help you improve your online marketing game.   Conclusion: Finally, mastering the art of precision in your marketing efforts can make a significant difference in the competitive world of commercial real estate. Understanding your audience, crafting compelling narratives, and effectively utilising digital platforms will not only attract more inquiries, but also establish you as an industry leader. Thank you for tuning in, and until next time, happy selling and leasing!
Navigating Industrial Real Estate: The Essential 19-Point Checklist for Agents in Listing Success
Jan 17 2024
Navigating Industrial Real Estate: The Essential 19-Point Checklist for Agents in Listing Success
Industrial properties present a distinct set of challenges and opportunities for both buyers and sellers in a rapidly changing real estate market. As the demand for industrial space grows, real estate agents face the complexities of listing industrial properties for sale or lease. In this podcast episode by John Highman, we discuss the importance of checklists in ensuring a consistent and comprehensive approach to marketing and managing industrial real estate.   Need more detail? Check out and print to full article here: Commercial Real Estate Agents – Tips for Inspecting Industrial Property – Commercial Real Estate Training Online (commercial-realestate-training.com)   The industrial sector is well-known for its complex nature, with properties ranging from warehouses and distribution centres to manufacturing facilities. To successfully navigate this terrain, you'll need a meticulous strategy, which is where our 19-point checklist comes in. Each factor on the checklist is carefully curated to address the unique nuances of industrial properties, giving real estate agents a comprehensive framework for success.   Today, the industrial real estate market is experiencing unprecedented growth and transformation, owing to technological advancements, shifts in supply chain dynamics, and changing consumer behaviours. Given the market's complexity, the importance of a structured approach cannot be overstated. Real estate agents who use a detailed checklist can streamline their processes, ensuring that nothing is overlooked during the complex dance of listing industrial properties.   Our checklist covers everything from zoning and environmental assessments to understanding the specific requirements of potential tenants or buyers. In an era when attention to detail can make or break a deal, having a comprehensive checklist at your disposal is invaluable. Tune in to this episode as we go over the 19 factors that will not only improve your approach to listing industrial properties, but will also distinguish you as a knowledgeable and trustworthy agent in the competitive world of real estate. It is time to realise the full potential of industrial real estate through strategic and thorough listing practises.
Niche Mastery: Elevating Your Commercial Real Estate Game through Specialization
Jan 13 2024
Niche Mastery: Elevating Your Commercial Real Estate Game through Specialization
Welcome to Commercial Real Estate Online Podcast Show with John Highman, your go-to source for navigating the intricate world of commercial real estate. In today's episode, we're diving into the art of specialization and how honing in on a niche can revolutionize your approach to business development, helping you create new opportunities with clients and listings. Join us as we unravel the power of niche mastery in commercial real estate. Our expert guests will share their experiences and insights into identifying, selecting, and dominating a specialized market segment. From industrial properties and retail spaces to unique commercial niches, we'll explore how tailoring your skills can set you apart from the competition and position you as a sought-after expert in your field. Discover the strategies for effectively marketing your specialized expertise, attracting clients who specifically seek your unique skill set. We'll also explore how specialization can open doors to exclusive listings, allowing you to build a portfolio that reflects your expertise and passion. If you're a commercial real estate agent ready to take your career to new heights by specializing your skills, this episode is a must-listen. Tune in to "Niche Mastery: Elevating Your Commercial Real Estate Game through Specialization," and unlock the key to creating a thriving and specialized real estate business that attracts both clients and listings. Don't miss out on this insightful conversation that could reshape the trajectory of your commercial real estate journey! Check out our website articles right here for more tips and tools for brokerage today.