23. Pressing Forward with Faith and Grit

The Dirt

23-08-2022 • 31 mins

Entrepreneurship is a long, rough road. You’ll experience highs, but also a lot of lows. How do you develop the resilience and grit necessary to press forward? Liza Marie Garcia joins Jim Barnish on this episode, bringing her insight as a former tech founder and currently COO of NOW Publishing.

They discuss the importance of having faith in something greater than yourself, ignoring naysayers who will distract and discourage you, and learning to be flexible during the hard times. As a publisher, Liza gives her perspective on the value of great editors, tips for founders and others who want to publish a book, and the importance of sharing your story.

Key Takeaways

  • Believing in something greater than yourself, whether that’s God or a spiritual foundation, will help weather the volatility of the entrepreneurial life.
  • Ignore naysayers who divert your attention. It is especially easy with social media to get distracted by negative people.
  • We live in the age of content; tell your story and create something to contribute to the world, whether it's writing a book or building a business.


Liza's LinkedIn

NOW Publishing website

En Factor Podcast

Never Drink Coffee During a Business Meeting by Liza Marie Garcia


Liza Marie Garcia is the founder and Chief Operating Officer of NOW Publishing. Based in Tampa, Florida, she’s worked with hundreds of writers and authors. She is a 3-time author herself, including Never Drink Coffee During a Business Meeting, and coauthor of My Calendar is Written in Crayon and The 90 Day Author. Her most recent book, Tell Them Of My Greatness, releases on September 1.

As a former tech CEO out of Seattle, Liza Marie founded one of the first professional services firms in the telecommunications industry in the U.S. She sold the firm in 2014 and moved to Florida, launching NOW Publishing in 2016.

She is the proud mother of two daughters, an avid golfer and a self-proclaimed USTA “tennis maniac.” She credits her faith and her daughters as the source of her strength, resilience and greatest inspiration.