27-02-2024
88. Website Branding Goes Way Beyond Your Logo
What's the first thing that comes to mind when you think of website branding? It's probably your logo, colors, and fonts, but the truth is branding goes way beyond those two things! This episode will clarify what branding is and how to ensure your brand is clear and consistent.Branding is your unique identity; it makes you recognizable to your audience across all your marketing channels. When you have your branding nailed down, it elevates your professionalism and builds trust with your audience. These minor tweaks can take your branding to the next level.In this episode, I'm sharing what branding is, how to choose the best colors and fonts for your website branding, my tips for the types of images and graphics to use your website, the importance of having a consistent brand voice, and a fun way to incorporate your brand voice on your website.01:15 - The most common misconception around branding03:11 - An example of how branding can make you stand out from the crowd03:39 - How to choose the right colors, fonts, and images for your website branding06:53 - The power of consistency with your branding across all platforms07:24 - The importance of establishing a brand voice that is authentic to youResources:Episode 86, SEO-Friendly Content: Writing for Humans, Optimizing for AlgorithmsEpisode 87, 9 Things I Wish I’d Known Before My First WebsiteFollow me on Instagram @kristendoyle.co Join my private Facebook community: Savvy Teacher SellersMore resources for growing your TPT businessRate & review The Savvy Teacher Seller on Apple PodcastsShow Notes: https://kristendoyle.co/episode88Want specific, actionable steps to increase your TPT earnings —tailored to your products? Ready to work smarter, not harder? Join Your Data Playbook and get my not-so-secret weapon for TPT success! Get started today at https://kristendoyle.co/ydp