🎤How does Atul Khola, Lead Product Designer at CRED, integrate AI in design and daily life?

Down and Dirty with Dr. T.

Aug 23 2024 • 44 mins

We’re thrilled to introduce today’s guest on Down & Dirty with Dr. T.: Atul Khola.

Atul started his journey at the National Institute of Fashion Technology in Mumbai and went on to work at cool startups like Cure.fit and Topper. He is now rocking it at CRED as the Lead Product Designer.

Atul tells us that he has optimized his work day to its full extent. The tools that helps him navigate the million things he has to do in a day? ChatGPT.

Highlights from the episode:

A day in the life: Atul gives us a peek into his daily routine, which includes waking up early for contemporary dance classes, hitting the gym, and then diving into work at CRED. He shares how he maintains a balance between creating and mentoring - sometimes even playing cricket for fun during office hours!

Work culture at CRED: One of the highlights of working at CRED for Atul is its unique team culture. He describes it as a close-knit group where everyone hugs instead of shaking hands every morning. This sense of warmth has created an environment where no one wants to leave. The design team spans across various disciplines such as motion graphics, illustration, VFX, and marketing. According to Atul, this combination of talent not only makes work enjoyable but also incredibly productive.

Harnessing ChatGPT for Design Efficiency: Atul shares his insights on how he uses ChatGPT to streamline his work processes. For instance, he employs ChatGPT for drafting emails and generating UX copy efficiently. It helps him frame emails by simply speaking his thoughts rather than typing them out laboriously. Additionally, he demonstrates how ChatGPT can assist in product design by providing competitive analysis and user stories within minutes—tasks that would traditionally take days to complete.


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Chapters:

00:00:00 Introduction to Atul Khola

00:02:44 A Day in the Life of a Lead Product Designer

00:10:03 Leadership and Team Dynamics at CRED

00:15:09 Introduction to Design Philosophy

00:17:00 Challenges and Time Management

00:21:03 Leveraging AI in Design

00:28:47 Introduction to Empathy Mapping and Wireframes

00:31:09 Using ChatGPT for UX Copy and A/B Testing

00:35:29 Personal Assistant Capabilities of ChatGPT