Renault Group - "Trends that inspire Renault Group"

Renault Group

12-10-2021 • 2 mins


Twingo, ZOE, Sandero or Logan… the success of these popular models is not due to chance but to a precise understanding of consumer trends. The role of the Trend Manager is to decipher these societal changes and then integrate these new consumer needs into future mobility solutions. Discover the 5 major consumer trends identified!