ROCKnVINO: A Pairing of Music & Wine

Coco Sterzenbach

ROCKnVINO sharing everything wine and music related. They’re more connected than you’d think! read less


RNV 106: Tom Simoneau | Simoneau Wines + The Wine Guy
Nov 15 2023
RNV 106: Tom Simoneau | Simoneau Wines + The Wine Guy
During this episode of ROCK’nVINO, hosts Coco and Michelle talk with The Wine Guy, Tom Simoneau! KSRO listeners are quite familiar with Tom’s voice, since he started his radio career as The Wine Guy on KSRO back in the 90s. Tom is uniquely suited for our show, since he started out as a musician and ended up a winemaker! Tom learned to play guitar with his college friends and decided to make a go of it as a band in Georgia. Their first band was named C&W Mow Company, since their landlord told them they needed to pay rent somehow and mowing lawns was a good way to earn some dough! Influenced by bands like the Allman Brothers and Little Feat, Tom and his bandmates started to play bigger shows and tour across the country. The music scene in San Francisco drew them west, and they decided they were going to head to California to get signed and become professional musicians. Luck wasn’t in the cards, but after a holiday trip home, Tom started to date a beautiful girl he knew from home in Maine, and brought her back to California. Tom and Brenda Lee bought a home in Healdsburg and Tom started working by selling wine over the phone direct to customers. He had the chance to make some wine, and won awards as an amateur winemaker. They sold their first home and bought a ranch in Alexander Valley. That sealed the deal, and Tom the bassist became Tom Simoneau, winemaker and grape grower. In the early years, Tom relied on American AgCredit to help him live from harvest to harvest, as he fleshed out his business. This episode is PACKED with great stories not only about Tom’s history, but stories of Sonoma County, Healdsburg, and the families who make this place their home.   Check out Tom’s wines (including the Brenda Lee Chardonnay!) online at and find it on the menu at Valette in Healdsburg. ROCK’nVINO is sponsored by American AgCredit.