The Social Corner Ep. 6: Marketing in Times of Crisis

The FMCG Guys

21-01-2023 • 2 mins

We are back with another episode of #TheSocialCorner hosted by Rafael Schwarz, evaluating how marketers should react in times of crisis.

With wars, inflation, environmental and health crisis all hitting consumer confidence and spending patterns across Europe, companies need to adjust their #marketing priorities and strategies.

Have a look at the 5 imperatives for marketing to turn 2023 from a year of crisis - to a year of competitive advantage.

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