Finding and Writing Your Magic with Copywriting Expert Kelsey Formost

DO YOU with Brianne Hogan

Mar 7 2023 • 1 hr 21 mins

“Very rarely will a healthy person be obsessed with one particular outcome in their life.”

What does it mean to let go of one identity to embrace your most authentic self? We get into that and so much more with today's guest Kelsey Formost.

Kelsey is a Copywriting & Marketing Expert, Podcast Host, and Mental Health Advocate who helps entrepreneurs find their voice and write words that sell, without sounding “sales-y” or feeling gross. She has been featured in prestigious publications like Business Insider, AdAge, Refinery29, and Glamour, and has spoken at some of the top marketing conferences in the country like Hubspot’s Inbound and SXSW.

But before that she was a working actress and was seen in shows like Modern Family and New Girl, a Zac Efron movie, We Are Your Friends, and had a starring role in a Netflix series, Zac & Mia, for Season 2.

In this episode, we discuss:

  • Rejecting the idea that “giving up a dream” means you’re a failure.
  • How she let go of her old identity as an actress to embrace who she needed to be
  • Why peace and presence are her touchstones for self-care
  • Letting go of the roles that she had told herself she wanted – that she was supposed to fit into– so it created a vacuum for the magic to flourish.
  • What copywriting really is and why she thinks copywriting is the perfect combo of art and empowerment
  • Overcoming perfectionism so you can start doing what you love
  • Why self-care and taking care of our mental health always needs to come first when it comes to achieving our goals and being the person we want to be

Connect with KELSEY:

WEBSITE
The Copy Class
Copy Class Payment Plan ($77/mo)
3 Copywriting Secrets to Triple Your Profit
Instagram

Connect with BRIANNE:
Join my Newsletter here!
Instagram: https://www.instagram.com/briehogan/
Facebook: https://www.facebook.com/briannehoganwriter
Visit Brianne's website: https://www.briannehogan.ca
Buy Brianne's books: http://briannehogan.ca/books





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