Building a Brand and Learning About Wine with Lifestyle Influencer Mikayla Tencer

Dec 13 2022 • 1 hr 11 mins

"I can do whatever I want."

Mikayla Tencer, or to some known as Mikayla.WineStyle, is a lifestyle influencer based in San Francisco, as well as a freelance social media manager. At the beginning of the pandemic she was let go from her marketing role at a Sonoma County winery and then left wondering what to do with her life. She took sometime off and with the help of some friends started her social media management services and monetizing her personal Instagram and blog.

She now works and collaborates with some incredible brands like Reebok, Champagne Taittinger, Empress Gin and more. She also represents some really cool businesses including a wine bar located in Napa Valley, The Saint, a glamping spot in Healdsburg, Wildhaven Sonoma, and a creative entrepreneur who designs seasonal wooden signs, Little Lulu Bee. Her Instagram and TikTok following continues to grow and evolve as her brand does.

In this conversation, we discuss:

how her passion for wine evolved
how she landed her first paid collaborations with brands
why her mentality of “I can do whatever I want” and not being afraid to ask for help has helped her as an entrepreneur
The validity of faking it till you make it
The importance of taking aligned action and having a spiritual practice
What helped her grown her IG account to over 11K followers
Why everything does really work out the way it’s supposed to
Her honesty about the financial reality of being an entrepreneur and an influencer

Connect with Mikayla:
https://thewinestyle.com/
https://www.instagram.com/mikayla.winestyle/
https://www.pinterest.ca/mikaylawinestyle/

Connect with Brianne:
Instagram: https://www.instagram.com/briehogan/
Facebook: https://www.facebook.com/briannehoganwriter
Visit Brianne's website: https://www.briannehogan.ca
Read my newsletter NOT RELATED TO HULK HOGAN: https://briannehogan.substack.com/

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